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剑桥商务英语BEC中级写作讲义.doc

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1、BEC 中级写作电子讲义第一讲 BEC 写作概述本课程安排简介写作共 6 次课,第 1 次讲概述。BEC 写作简介:1 写作目的与要求1 Can make notes that are useful to both him/herself and to colleagues.2 Can write most letters he/she is likely to be asked to do; such errors as occur will not prevent understanding of the message.3 Can write a simple report.写作考试共进

2、行 45 分钟,占总成绩的 25%,小作文占 10 分,大作文占 20 分。更多的报名信息和成绩查询方法请上网了解: 教育部考试中心2 测试范围与选材1、身份介绍 (Personal Identification)2、 工作环境与日常事务 (The office,general business ,environment and routine)3、接待与闲暇活动 (Entertainment of clients,free time,relationships with colleagues and clients)4、商务旅行 (Travel)5、健康 (Health)6、购买与销售 (B

3、uying and selling)7、公司结构、系统及程序 (Company structures,systems,processes)8、产品与服务 (Products and services)9、成果与成就 (Results and achievements)其外,还会涉及其他的一般商务话题(Business issues)。3 测试题型分析An Overview of BEC Vantage WritingPART Functions/Communicative TaskInput Response Register1 Business Correspondence:e.g. giv

4、ing instructions, explaining a development, asking for comments, requesting information, agreeing to requestsRubric only (plus layout of output text type)Note, message, memo or e-mail (40-50 words)Neutral/informal2 Correspondence:e.g. explaining, apologising, reassuring, complainingReport:describing

5、, summarisingProposal:describing, summarising, recommending, persuadingOne or more pieces of input from: business correspondence (medium may be letter, fax or e-mail), internal communication (medium may be note, memo, or e-mail), notice, advert, graphs, chart, etc. (plus layout if output is fax or e

6、-mail)Business correspondence (medium may be letter, fax or e-mail) or short report or proposal (medium may be memo or e-mail) (120-140 words)Neutral/formal题型: 1商务便条类; 2商务便函类;3商务书信类;4. 商务报告类注意:BEC 不是单纯的英语考试,也不是考察商务知识。对策:学习、模仿高水平的论文例题解析: You work for a company which produces laser printersYou are vis

7、iting another company,Softcell, to buy some computer software for your departmentThey have expressed an interest in your companys printers and you would like to take twenty brochures and three sample printers with you相关词汇:laser, inkjet, projector (Barco), photocopier (Xerox), fax machine, scanner, c

8、omputer, monitor相关词汇:company literature; brochure; leaflet; flyer; white book; data sheet; prospectus Write a short note to Mr. Jim Asano,the Sales Manager Asking for his permission to take these items Explaining why you want them Mentioning the time and date when you want to collect themWrite 40-50

9、 words on your Answer Sheet.便函便条类题目的结构Input: situation descriptionTask: memo, note, emailcontent pointsWrite: internal message (40-50 words)注意:格式;发挥部分要确切评分标准BEC 写作评分方法级别 第一部分分数5 全部完成答题要求 所有内容点都已包括在内并在答题要求允许的情况下加以发挥 语言规范、自然;错误最少,均属小错。 多样化的语言结构和丰富的词汇量。 组织效果好,注意前后呼应。 语域和格式完全适当。给读者的印象极佳。9 或 10 分4 较好的完成答

10、题要求 所有内容点都处理得不错。 大体准确;运用复杂语言时有错误。 结构合理,用词准确。 大体上组织较好,注意逻辑关系。 语域和格式总体来说适当。给读者的印象良好。7 或 8 分3 尚能达到答题要求 所有的主要内容点已包括进去,遗漏了一些次要的内容。 出现一些错误,但不妨碍交流。 结构和词汇掌握范围适度。 组织和安排总的来说令人满意。 语域和格式尚可,虽然并不完全成功。给读者的印象较好。5 或 6 分2 不能完全达到答题要求 遗漏了一些主要的内容点或者处理得不充分,可能有些不切题。 有时错误影响清楚交流,错误较多,使读者感到迷惑。 结构、词汇掌握范围有限。 内容条理不清、不连贯,造成理解困难。

11、 语域和格式不适当。给读者的印象不佳。3 或 4 分1 未能达到答题要求 1 或 2 分 显著的内容遗漏/或大量内容不相关,可能由于对题目要求的误解。 严重不规范,经常出现基本错误。 题目要求的结构和词汇几乎没有提到。 缺乏组织,造成交流失败。 几乎没有使用适当的语域和格式。给读者的印象极差。0 什么要求也没达到。字数少于所需字数的 25%,或是完全不能辨认或是完全不切题。 0 分注意:content; accuracy; conciseness【例题】 Christmas is coming. Your company is going to hold the annual Christma

12、s party. As the secretary of the general manager, you help arrange the preparation for it. Write a memo to all employees. Announcing the planned party. Welcoming all employees to join it. Introducing the programs of it. Mention the time and place that it takes place. Write 4050 words on your Answer

13、Sheet商务书信类这一题型要求考生根据所提供的短文,如书信、传真、便函、留言条(电话留言条) 等,起草一封书信,字数要求达到 120140 词左右。题目结构:Input: 1 situation description2 task3 target readerReading: texts in note, letter, fax, memo + content points (handwritten notes; second letter)Write: business letter (120-140 words)注意英美拼写问题【例题】 You have organised a prod

14、uction conference for your company which will be held on 10 October 2005. The following is the letter of confirmation you received from the Conference Centre. Read the letter and fax below, which gives details of the conference. Then, using all information from the fax, write your letter to John Smi

15、th at the Nuffield Conference Centre, explaining the changes to the arrangements. Do not include postal addresses. Write 120-140 words on separate sheet.Dear Conference Organiser,I am writing to confirm the arrangements for the conference.DATE AND TIME: 10th October-10 a.m. to 5 p.m.NUMBER OF GUESTS

16、: 50ROOMS RESERVED 10 a. m. to 12: 30 p.m.CONFERENCE HALL 32 p.m. to 5 p.m. SEMINAR ROOMS 1, 2, and 3CATERING: Coffee-11 a.m. to 11:30 a.m.Lunch-12:30p.m. to 2p.m.Conference Centre RestaurantTea-4 p.m.We look forward to welcoming your company to the Nuffield Conference Centre.Yours faithfully,John S

17、mithToday your Production Manager has sent you the fax below with changes he would like to make to the conference arrangementsFAX Im afraid we have to make some last-minute changes to the arrangements for our production conference.1. Ten more guests have accepted.2. The President wants only one hour

18、 for lunch, and just a simple buffet-not seated in the restaurant.The Conference Speaker(Tom Moors)cant come until 2 pm. So he will give his presentation in the afternoon. Can we move the seminars to the morning?Sorry about this!Sam注意:1 不要跑题2 适当发挥3 目标读者4 不要抄袭三种对策:a 换句型e.g. This rule applies in every

19、 case.There are no exceptions to the rule. (肯定句变否定句)b 换同义词e.g. The arguments put forward by these two authors are nearly the same.The views expressed by the two writers are almost identical.c 改词性e.g. The English language has had a major impact on developing other world languages.Other world language

20、s have been greatly affected by the English language in their developments.商务报告类【例题】 You recently attended a one-day course on office management. Below is the course programme, with the comments you wrote on it. Write a short report about the course for your Manager. Include all your comments and sa

21、y whether your company should send other staff on this course. Write 120-140 words. Write on your Answer Sheet. Do not write in capital letters.OFFICE MANAGEMENT SEMINARField House, London26 May 1999PROGRAMME9.00-10.45 Managing people and developing productiveWorking relationships10.45-11.00 Coffee1

22、1.00-12.45 Planning the day, work-flow, prioritising12.45-1.30 Lunch1.30-3.15 Problem-solving and decision-making3.15-3.30 Tea3.30-5.00 Staff appraisal and staff developmentvery general, nothing newtoo short to meet peopleuseful ideasRecommend?fell asleep!good, practical第二讲 BEC 写作的语言、语法、组织和文体评分标准:级别

23、 第一部分分数 第二部分分数5 全部完成答题要求 所有内容点都已包括在内并在答题要求允许的情况下加以发挥 语言规范、自然;错误最少,均属小错。 多样化的语言结构和丰富的词汇量。 组织效果好,注意前后呼应。 语域和格式完全适当。给读者的印象极佳。9 或 10 分 18 或 20 分4 较好的完成答题要求 所有内容点都处理得不错。 大体准确;运用复杂语言时有错误。 结构合理,用词准确。 大体上组织较好,注意逻辑关系。 语域和格式总体来说适当。给读者的印象良好。7 或 8 分 14 或 16 分3 尚能达到答题要求 所有的主要内容点已包括进去,遗漏了一些次要的内容。 出现一些错误,但不妨碍交流。 结

24、构和词汇掌握范围适度。 组织和安排总的来说令人满意。 语域和格式尚可,虽然并不完全成功。给读者的印象较好。5 或 6 分 10 或 12 分2 不能完全达到答题要求 遗漏了一些主要的内容点或者处理得不充分,可能有些不切题。 有时错误影响清楚交流,错误较多,使读者感到迷惑。 结构、词汇掌握范围有限。 内容条理不清、不连贯,造成理解困难。 语域和格式不适当。给读者的印象不佳。3 或 4 分 6 或 8 分1 未能达到答题要求 显著的内容遗漏/或大量内容不相关,可能由于对题目要求的误解。 严重不规范,经常出现基本错误。1 或 2 分 2 或 4 分 题目要求的结构和词汇几乎没有提到。 缺乏组织,造成

25、交流失败。 几乎没有使用适当的语域和格式。给读者的印象极差。0 什么要求也没达到。字数少于所需字数的 25%,或是完全不能辨认或是完全不切题。 0 分 0 分评分五个方面:1 content2 language3 structure *informing her when and where the sales presentation will be held有同学写成 Mr Smith told me to ask who wants to attend有同学写成 Please write a note to Ms Liu asking her to attend a sales pres

26、entation.一定要把题目看清楚,再下笔写。(一)商务便函一般公司企业往往都印有按照自己公司风格的商业便函,请看下列例子:MemoTo:(收信人)From:(发信人)Date:(日期)Subject:(事由)Message:(正文)大企业往往拥有许多分支机构,其商务便函信笺就包含较多的内容,如:MemoTo:(收信人)Company:( 分公司)Dept:(部门)Location could you please open the door? I would be grateful if you could open the door for me.I would appreciate i

27、t if you could open the door.例文You are the manager of a small export company. Peter Watson, an important client, is visiting your company for three days from 22 October.Write a note of 40-50 words to your secretary:Asking her to book a hotel roomSaying where the hotel should beGiving her the dates范文

28、比较下面三篇作文,注意内容点和语气的区别。作文 1:Dear Ms Jones,I am writing to inform you that Mr Peter Watson will be visiting our company. Would you please be so kindly as to reserve a suitable room for him?Yours sincerely作文 2:Hi Mary,Look. Im really sorry to have to trouble you but Peter Watson a really important clien

29、t is visiting the company for three days in October, starting on 22nd, to discuss a contract with us. Please will you book for Mr Watson a really nice hotel room as soon as possible? Thanks very much.See you soon!作文 3 Mary,Mr Peter Watson is visiting us in October. Could you please hire a hotel room

30、 for him? He is arriving on 22nd October and will stay for three nights. If possible, the hotel should be one near the office. Thank you.3 询问信息类例 5You are the factory manager of a car company. You are waiting for urgently needed components from your purchasing department.Write a note to Mr Grayson,

31、the Assistant Purchasing Manager:enquiring about the reason for the delay;stating when the components are needed;suggesting a meeting to discuss future deliveries.Write 40 - 50 words on your Answer Sheet.范文I am writing to enquire about the reason of the late delivery of the ordered components. We ne

32、ed the components by next Monday. In order to smooth our cooperation, I suggest that we have a meeting to discuss future deliveries.4 征求意见类例文You are a Project Team Leader. You have had to postpone your next project meeting because some of the members of your team will be abroad.Write a memo of 40-50

33、 words to your project team:informing them of the postponing and giving the reasonstating a new date and time for the meetingrequesting suggestions for the agenda.Write on your Answer Sheet.词汇:postpone; delayagenda, schedule, timetable范文I am writing to inform you that the next project meeting will b

34、e postponed. Because several team members will be abroad for another project, we will hold our next meeting on 1 August, starting from 9am. Please let me know if you have any suggestions as to the agenda of the meeting.最后一句话可以替换为:Do you have any suggestions regarding the schedule?I welcome your sugg

35、estions concerning the timetable.5 求助申请类例题You have lost your calculator, and you want to order a new one. You need to make a written request to your supervisor, Ann Ray.Write a memo to hersaying that you need a replacementexplaining what happened to the old oneasking her to approve the requestWrite

36、about 40-50 words.范文I am writing to apply for a replacement calculator. I found the old one missing after the client meeting yesterday. As a calculator is essential to my daily work, could you kindly approve this request?例题You would like to go to a seminar on presentation skills.Write an email to yo

37、ur line manager:requesting time off work to go to the seminarsaying when the seminar isexplaining why you want to goWrite 40-50 words on a separate sheet.词汇:line and staff management, line manager, staff manager句型:May I have your permission to do sth?范文To: Nick JohnsonSubject: Presentation Skills Se

38、minarI would like to attend a seminar on 3 April.It is about presentation skills. Since I have to make many presentations to customers, this seminar will be very useful.Could you tell me if its possible to take time off work to attend this seminar?ThanksAngela6 推荐建议类例题Your companys Sales Department

39、has asked you to give a talk next Friday on your most recent project.Write an email to Mrs Jay in the Sales Department:agreeing to give the talk and suggesting a timesaying what equipment you will needrequesting information about the participants.Write 40-50 words on a separate sheet.句型:I think.Why

40、notShall weI suggest.总结用法:总结 suggest 用法suggestsuggest doing sthsuggest eg suggest a holidysuggest that sb do sthrecommendrecommend recommend some articlesrecommend to sb (eg a friend)recommend doing sth (eg putting another board up)recommend that sb do sth范文To: Anna JaySubject: Talk Next FridayI wou

41、ld like to give the talk suggested by you and I think 9.30am, after the break, would be the perfect time.Required equipment: - Overhead Project- Flipchart with PensPlease give me some information about the people participating.Renate第四讲 商务信函(上)与前面题型的共性区别:值得注意的是,大作文本身的特性1 读者不同 对内/对外2 信息点数量 3/53 阅读量 小

42、/大4 字数要求 40-50 / 120-140信函要求:1、 研究收信人的兴趣所在2、 采用恰当的语气体谅对方的态度(You-Attitude) / 自我为中心的态度(I-Attitude or We-Attitude)。3、语气自然真诚请比较下面两组例句:Instead of SayI have pleasure in informing you I am pleased to tell youto say 4、言简意赅5、有礼有节,善解人意礼貌用语,如 your kind enquiry,your esteemed order ,your valued custom 6、避免行文冗长 请

43、比较下面两组例句: Instead of SayPlease see that an enquiry is conducted to determine the reason. Please find out the reason.7、避免陈词滥调 请比较下面的例句:OPENINGSInstead of SayAdverting to your favour Re (your letter) The writer, wished to acknowledgeReferring to your letterOrThank you for your letterWe are in receipt

44、ofWe began to acknowledgeWe have to acknowledgeWe have receivedWe beg to inform youWe beg to think youWe are writing to inform youWe thank youYour esteemed favour to hand We have received your letterYour letter to handYours to handENDINGSInstead of SayThe favour of your early reply will be obliged I

45、 shall be glad to hear from you.Assuring youd our best attention at all timesWe beg to remainWe remainAwaiting the favours of your early replyOmit all these.MISCELLANEOUSInstead of Sayas per according toidem., inst., prox., ult. name the monthif it is within our power if we canit will be our constan

46、t aim. we shall tryof even date of todayonly too pleased to very glad toper byPlease be good enough to advise us please tell ustake an early opportunity act promptlyyesterday s date Yesterdayyour communication your letter, phone, message, etc.your good self youyour favor yours of the 15th your lette

47、ryour letter of the 15thUnder separate cover separately, or better still,by registered post, etc.8、措词精确有力(1)选用简单的词汇请比较下面两组例子:在书信中多使用单词而不是词组,在报告中词组应比单词使用频率高一些。请比较下面两组例子:Instead of Saywill you be good enough to pleasein the near future soonat the present time nowcome to a decision decideexpress a pref

48、erence for preferfor the reason that because前面的语言报告表述多,后面的语言书信表述多。运用简明的语言表达观点。请比较下面两组例子:Instead of SayEvery consideration will be given to your request.Your request will be carefully considered.It gives us much pleasure to inform you. I am pleased to tell you (or to say).(2)保持词语释义的一致性避免出现一词多义避免多词一义的

49、错误(3)用词准确避免词义不清的表达方式,如 considerable quantity,favourable price,appreciable rise。(4)措词具体、形象请比较下面两组例句:Instead of SayWe have no hesitation in advising you. We advise you.The preparation of new salary scales is in hand. Now salary scales are being prepared.9.避免单调平乏(1) 松散句与掉尾句松散句 掉尾句I have an interview as soon as I arrived. As soon

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