1、 ) 1: , 27:g g ) 2: , 27: ) 3: , 27:“ c I. 9 + g ) + g + II. gs s + s s + III. s 1 m / + m / %Zs + mN /H s + ( Z V msg s + m“g.s + m/ s + ( Z V ) m ks + ( Z V ) ms + SWOTs IV. Zs Z / + p + %s Ss + s (s , Z i + Zs + V. “S gs “S gs + “S g4yp + VI. 8 yp g fT8 yp VII. g f9 ) 4: , 27: ) 5: , 27:e g i g Z
2、 p4 Ob ; VTB9 V gb g 39b +S 9b4 g iKz ? b 8 M1 Z V A U Z V b ASE p d / -sS5:b “d i VN _“ i Psb =Tt b T 1 sK 5 NKS =b ( s? b V ? P “ gp o%s g “ oz-pt g EV U 8 8 5b t%s g m m B 0b “ 8 5VCb 6 M 5 %ZWi“b ) 6: , 27: ) 7: , 27:I. 9 _ g%s g _ g _ g f _ + g%s ge1 b L g%s g b/ 5s v I g+a+S % | s g%s g$ v g%s
3、 g Z1 p t$ v Z i $ v m t g%s g $ v I / t / V ? Y g%s g$ v i t ? Z7/N ? V4 $ v g%s g Z 15 t$ N9F db g ) + e g%s g )b T9 #M1L !b N9F db ) 8: , 27:g + s g%s gA/ Vb “ 2001 2002 2003 2004 2005 TO l $ VTSO l $ TAMg VSAM g 9 q l % 9 q g % ; L l $ ; L9 q % ; L gz- % m #1 m #2 m #3 g%s g ? % Z i 3 ) | L !N9F
4、 db TO = GMV TSO V = u11b ) 9: , 27: ) 10: , 27:II. gs s + /Y g%s g zy bs/ 5 v Mv t I E?aaM6a/ a TM%$ I t vY49 $ / I/T I/T / %Z8Yb v B1 M#Yb v # Z g%s g “15 I $ v g%s g ZN $ “ -V ) $V I “M$ v g%s g v$9 . $ 7 g%s g$ v g 5 I $ N9F db s /m U g%s g1 bYVs V b M Yi |1 | I bB Z )b s (T4 U7d T ) 1. us +M N
5、/ S aaa a uaSEa oa:_ asa a L zzaNasg BaBta#4 4aKa* 2. Bt L= M T mb 3. | m M B b 4. ) vl 9g r l z-1b sz V 8 8 p b 8Bs ty Y 8 # 8 | I ? |b N s f b ) 11: , 27: /m U g%s g1 b g r V Txp = g7y Td TxT1“b t 1“ Y 8# 8 b BZE sv 1 i t 1b AliahThink! V mb N sb s + B s “ - g%s gbd V M1M11 f T b N9F db ) 12: , 27
6、: ) 13: , 27:III. s 1 m / + g1 . m- is/5 v 5) K .daa . m $ I $ $ s%s g$ “S g$ “ -9 | I |N 8F$ S$| V ? I M$ ! t e$ Y$ v mK Y . YM$ !9 N%M $1 m/B9 | | I y$ v 4 PNZ m )$ g E E + I $ N9F db m / %Zs + 1 m e1 is/5 v 98 /N v I $ “S g I $ v g Z m 8“ AE$ g98z-# t $ v V Z A t $ V t M$ a f / V Z $APPEALS1 b m
7、/ %Z / %Z N v “S Z gz- m m g r N9F db ) 14: , 27:( Z V / %Z _ $ . N A . V P . P . ? E . A . L . 3 S . Y mN /H s + ( Z V ) v mN $ N /H ga aH a $ |$ N $ M1N /H / I $ n M$ / %Z _ ID: _ “S%s g “S%s g “S%s g - N - g 1i ZNs - ZN AE - / %Z p mH - 1m - n m mN - N1m - mN mg - g 1m - g NMY (%) - - p ZN - - N
8、/g - 3 - g 1i N9F db ) 15: , 27: ) 16: , 27: msg s + v m 8sg I $ $ | $M7 sg $ M$ 1 m m m m g r k Cg r/ 98 N N9F db m“g.s + v 8 “g. I $ $ 4 $M7 “g. $ M$ N9F db m/ s + ( Z V ) v 8/ I $ $ 4 $M7 / $ M $ N9F db m ks + ( Z V ) 8 k I $ $ 4 $M7 k $ M $ N9F db ) 17: , 27: ms + g a Z Ss s s S1 1 mb Mt m g%s g
9、98 1$APPEALS SPAN a9 b S 5 m 1 m 2 m 3 1: 2: 3: 4: 5: 6: 7: 8: N9F db as g%s g1 m SWOTsb . v v v v N9F db ) 18: , 27: ) 19: , 27:a Zs Z / + g /s Za “S# bl | i / %Z11 %a IT W sg K b N9F db p + 191 M1 Z1 pa1# b H M us7b 1 g rVb v g%s g ZV UX1 t / %Z+$ v p % “ -# 5 Z A I ? 91 p 1o1 CSF / %Z N /H sg “ g
10、. k N9F db g%s g ?Ci t $C Z t$4 g%s gX L= / %Z bC Z 1 pZEQ $C ( g rV 1 $g rV1 t V $ Z $ V t * $ ) 20: , 27:%s %b v S % v8$ / I Y“ %$ Z % I $ v % DMU v v Y v % N9F db Yy s g%s gK1 Sb |tSs)b $APPEALS %Z aR b mb Z s 1 Z V“ “ -| b9 g%s g = Z v “is aav . Zb Z # 9 # # # v . # Z Z i + v g%s g = z Z i1+ I $
11、 f y =bA O *t P Z % / %Z uYy A1b y S Z1 aab 1B v Z1 iZb v Z 7B 7g_ 6B 8y I v Z i91 p Z 11 )Y9 1 1 mus V zbZ i11 1 s f * 1 = ; 10 = z ms f 1 = ; 10 = z 1. 2. 3. 4. * T ss 3, 9Bb v 1 #1 v 1 ) 21: , 27:v 2 v 1 #2 v N9F db Zs + Zs g%s g / %Z Z1b Sa p Z iHq %Z g%s g 1 N /H asga“ g.a kb N9F db ) 22: , 27:
12、 ) 23: , 27:V. “S gs “S gs + M - mb C6Tbs/5 v g A $ 5 “ -SE Bi$ I“ 9 Y$ V =5 | I n a F $ N9F db “S g4yp + v / %ZX4 I N Z$B4K Z s B$ 4 / t g%s g$ N9F db ) 24: , 27: ) 25: , 27:VI. 9 yp v g fT9 yp v 98 /4ypb nb I n/5 ; %s g4 4 I N Z /%s g$ 4 / t%s g$4K Z s f B$ ; N v 4%s g I Z4 7 m b |ils+$ Z I $ V I
13、n/ 1 / %ZS ?4 1m+ %s g . K m / %Z 1 uY+ ). ; S 4 I +Y9$ 1N ISVsa # G 1“$ N I $ | I ? NrTvEM sm$ ; N | 4 I “ $ YVt 4 V l / $ 7N bW $ null e | 1- $ u V =541- $ YVt 4 gz-$7 * m / I $ v t 4 8 I ( g | ? B 0 /MaSa Y B /$9L 9 V ? 4“ lm QUALITY FACTOR ? $B 8 $ v 91 / %ZaN /H as a“g.aa kN I 8 yp$1 “ - 1 4p 1b N9F db ) 26: , 27: ) 27: , 27:VII. g f9 yp g%s g g9b9c/+ v g v yp f |ZE$ v 9 v g v 9 HW N9F db
