1、Unit One,Text A Why People Travel? I. Oral Practice II. Pre-reading Questions of Text A III. Text ANew wordsUseful expressions IV. Exercises 1. Go over each of the following sentences carefully and select the answer that is closest in meaning to the underlined word. 2. Fill in each blank with one wo
2、rd in the box you think best fit. V. Chinese version of Text A VI. Notes,1. Passport, Please!A: Excuse me. B: Yes? A: Your passport, please! B: Just wait a moment. Let me see. Its in the briefcase. Sorry to have kept you waiting. Here You are. A: Chinese? B: Yes. A: Where in China are you from? B: S
3、hanghai.,I. Oral Practice,A: There sure are a lot of people from China visiting right now. B: Im not surprised. Thanks to the successful economic reform and opening-up policy, we Chinese people are interested in going abroad for a visit now. A: How long do you plan to stay? B: About three weeks. A:
4、All right. Heres your passport. Welcome to the United States. B: Thank you.,I. Oral Practice,2. About Itinerary A: Good morning. B: Good morning. I was told that you had prepared the itinerary for our group. Could you please tell us something about that? A: My pleasure. Here is the copy of the itine
5、rary for your group. Please read it carefully to see if there is a need for any changes. B: Today we are going to visit Yu Garden. Thats marvelous. Im sure everyone in the group will be excited to learn more about the visit.,I. Oral Practice,A: A visit to a community center in Shanghai has also been
6、 arranged at your request. I think you will meet many kind and friendly residents there and have a very good chance to communicate with them. B: Thats good. My friend once said to me that if you wanted to know more about the local people in Shanghai, the community center was the very place for you t
7、o visit. A: Your fax also requests going to Pudong, the newly developing area in Shanghai. That will be done tomorrow afternoon. B: Thats great. I had learned a lot about Pudong when I was at home. It is said that Pudong has changed completely. It has been built into a modern city within a very shor
8、t period. Now it is the place that attracts the people of the whole world.,I. Oral Practice,A: Exactly. I presume that some of your friends may have their own needs and wants, likes and dislikes. Shall we make it a rule for them to approach me directly? I will try my best to satisfy them. B: Thats v
9、ery considerate of you. A: Please assure your friends that Ill be doing all that is within my power to make your visit in Shanghai a pleasant experience. B: Thank you. A: Thank you for your understanding and cooperation. Shall I say that we have finalized the itinerary? B: Yes.,I. Oral Practice,Plea
10、se read the passage before answering the pre-reading questions, and then you will know more about the text below.(1) Why do people like traveling so much?(2) What helps to stimulate the tourist industry both at home and abroad?(3) Can traveling relieve the people from the strain and stress in our fa
11、st-developing modern society? Why?,II. Pre-reading Questions,(4) In order to meet the needs of travelers demands, what kind of special services should the travel agencies consider offering?(5) How can we improve the present situation of transportation and reduce the cost of travel?,II. Pre-reading Q
12、uestions,Why People Travel? 1 The growth of tourism has become a contemporary phenomenon experienced by all countries in the world. The international tourist arrivals alone reached as high as 546 million in 1994 and are forecasted to rise to 937 million in 2010, according to WTO. But why do people l
13、ike traveling so much?,III. Text,2 In Maslows opinion, there is a hierarchy of universal wants and needs found in every human being. Ultimately at the top of the hierarchy there are the needs for self-actualization or self-realization, that is, the need to develop ones own potential, the need for ae
14、sthetic stimulation, the need to create or to build ones own personality and character, etc. Then tourism turns out to be a good solution, since it provides ample chances to satisfy most of the needs, and the needs, in turn, constitute major motivational factors for people to travel and go on vacati
15、on. Even “self-actualization“ may be achieved when a long-held dream comes true on a certain trip.,III. Text,3 Probably the most common reason for travel is associated with our physical well-being. Actually, travel for sports is one of the fastest growing generators of travel. The motivational force
16、 of spectator sports is, however, more complex. There is the desire to get away from routine, to identify with teams and individuals, which gives people a sense of belonging, and to dream of the role one would fulfill if he were playing. Here, the effect may be felt more mentally than physically. In
17、 the fast-moving modern society where strain and stress have become part of an individuals life, people tend to have a change in environment and activities in order to rest and relax.,III. Text,4 Another important motivator is connected with culture and curiosity, which is expressed by the desire to
18、 know about other places or countries and to search for all kinds of experiences. No one seems to doubt that travel broadens the mind. It was the desire for knowledge that was the reason for the growth of the Grand Tour. Today this desire is widely encouraged by modern mass media and communications
19、such as television and airplane, which find their ways into every corner of the world. After one has traveled to a particular place, he tends to be more interested in news items or television programs about it. By learning about other cultures one can also discover his own, and thus truly enriches h
20、is mind.,III. Text,5(1) The need for belonging is manifested in the desire to visit friends or relatives, to meet new people and make new friendships. People, by and large, are social beings who want communication and contact with others. In travel, people with this intention usually put more emphas
21、is on the route of the trip than on the destination. Of course, it does help to encourage travel if the friend or relative lives in an exotic or interesting place. To cater to this need, many travel agencies specialize in certain ethnic areas and people, providing specialized tours to return and vis
22、it “the old country“ where some tourists may pick up a genealogical line or find their roots. The need for esteem is,III. Text,5(2) identified with the desire for recognition, attention, appreciation, and reputation. Such concerns of ego needs and personal development are regarded as status and pres
23、tige motivators in travel. So far as a pious religious believer is concerned, a trip to the holy shrine of his religion will give him the greatest satisfaction of fulfilling an inner desire and at the same time bring him the most important recognition he needs. As a result, the passion play in Germa
24、ny never fails to draw travelers, nor do the historical sites associated with Christ in Israel.,III. Text,6 When people travel to a conference to increase their professional knowledge, they are concerned with their own personal development. Their self-esteem is enhanced. People also seek esteem from
25、 others. It is said that in tourism “mass follows class“. The implication is that there are places that special people go, and some go to be like those special people. To be the first to go to an exotic place, or to go where certain types of people go, offers some excitement and creates an illusion
26、of enviable sophistication among ones friends. 7 A combination of needs and desires has given impetus to one of the largest industries today the travel industry. Nevertheless, people need more than motivations in order to travel. Two other elements are essential before one will seriously consider pl
27、anning a trip; they are leisure and discretionary income.,III. Text,8 Leisure can be defined as freedom from the necessity to labor. Two aspects of leisure were and are important in promoting tourism: the time available for leisure, and peoples attitude toward leisure. Since World War Two, the amoun
28、t of leisure time available to an individual has, in general, increased. The workweek has decreased from sixty hours to forty hours per week, and the reduction of the workweek will still continue in most developed countries as well as some developing countries. In addition, changing social condition
29、s have introduced and established leisure time as a way of life, and leisure became a justifiable aspect of the society. The increased time available began to be spent in the pursuit of recreation and pleasurable activities other than work.,III. Text,9 Discretionary income, or disposable income, is
30、money not needed for personal essentials such as food, clothing, health-care, transportation, and so forth. Smaller family size and an increase of women in the labor market have made todays family more affluent, which greatly promotes the tourist industry.,III. Text,10 The improvement in transportat
31、ion has facilitated travel on a large scale. The explosion of railway and automobile travel was followed by dynamic improvements in air service. Today, in many countries, elaborate road systems have been built so that a person can go from border to border or even across national borders in the case
32、of Europe without being affected by a single red light or two-way traffic on the same roadway. The vast network of roads and air connections and the mass production of the car at a price many people can afford have led to the development of a tourist industry unmatched in history. With increasing af
33、fluence and leisure, and a relative decrease in cost of travel, the growth of the travel industry will surely continue.,III. Text,(1) phenomenon /fInmInn/ n. 现象复 (phenomena) (2) hierarchy /haIrB:kI/ n. 等级，制度 (3) ultimately /QltImItlI/ ad. 最终地，极限地 (4) actualization /AktjlaIzeIFn/ n. 实现，现实化 (5) aesthe
34、tic /i:sWetIk/ a. 美的，艺术的 (6) ample /Ampl/ a. 足够的，充分的 (7) motivational /mtIveIFnl/ a. 动力的，有动机的 (8) curiosity /kjrIsItI/ n. 好奇心 (9) broaden /brC:dn/ v. 扩大，加宽 (10) enrich /InrItF/ v. 丰富 (11) manifest / mAnIfest/ v. 证明，显示,New Words,(12) ethnic/5eWnIk/ a. 种族的, 种族上的 (13) exotic /I5ztIk/ a. 外国的，异国情调的 (14)
35、genealogical / dVi:nIldVIkl/ a. 家谱的，家系的 (15) esteem / Isti:m/ n. 尊重，尊敬 (16) ego / i:gu/ n. 自己，自我 (17) prestige /presti:V/ n. 威信，威望 (18) pious /paIs/ a. 虔诚的，信奉宗教的 (19) holy /hlI/ a. 神圣的，圣洁的 (20) shrine /FraIn/ n. 神龛，圣地 (21) Israel /IzreIl/ n. 犹太人，以色列(人) (22) implication /ImplIkeIFn/ n. 含义，暗示,New Word
36、s,(23) illusion /Ilu:Fn/ n. 幻觉，幻影 (24) enviable /envIbl/ a. 值得羡慕的 (25) sophistication /sfIstIkeIFn/ n. 有经验，老练 (26) impetus /5ImpItEs/ n. 促进，推动 (27) discretionary /dIs5kreFEnErI/ a. 任意的，自由决定的 (28) justifiable /5dVQstIfaIEbl/ a. 正当的，有理的 (29) affluent /5AflJEnt/ a. 富裕的，丰富的 (30)dynamic /daI5nAmIk/ a. 有力
37、的，有生气的 (31)affluence /5AflJEns/ n. 丰富，富裕,New Words,(1) turn out 证明是，结果是 (2) in turn 依次，轮流 (3) be associated with 与联系起来 (4) by and large 一般地 (5) put emphasis on 把重点放在，着重于 (6) cater to 迎合，投合 (7) give an impetus to 促进，推动 (8) freedom from 免除，解脱 (9) in general 一般地，大体上 (10) and so forth 等等,Useful expressi
38、ons,1. Go over each of the following sentences carefully and select the answer that is closest in meaning to the underlined word.(1) In Maslows opinion, there is a hierarchy of universal wants and needs found in every human being.A. general B. various C. anxious D. elaborate (2) Then tourism turns o
39、ut to be a good solution, since it provides ample chances to satisfy most of the needs, and the needs, in turn, constitute major motivational factors for people to travel and go on vacation.A. organize B. form C. broaden D. compose,AB,IV. Exercises,(3) Actually, travel for sports is one of the faste
40、st growing generators of travel.A. elements B. motivators C. illusions D. conditions(4) The need for belonging is manifested in the desire to visit friends or relatives, to meet new people and make new friendships. A. extended B. progressed C. satisfied D. revealed (5) The need for esteem is identif
41、ied with the desire for recognition, attention, appreciation, and reputation.A. status B. respect C. fame D. hierarchy,B,D,B,IV. Exercises,(6) A combination of needs and desires has given impetus to one of the largest industries today the travel industry.A. stimulus B. prestige C. emphasis D. space
42、(7) In addition, changing social conditions have introduced and established leisure time as a way of life, and leisure became a justifiable aspect of the society.A. probable B. desirable C. reasonable D. valuable (8) Discretionary income, or disposable income, is money not needed for personal essent
43、ials such as food, clothing, health-care, transportation, and so forth.A. Ultimate B. Enviable C. Sufficient D. Ready,A,C,D,IV. Exercises,2. Fill in each blank with one word in the box you think best fit.Tourism is travel for recreational, leisure or business purposes. Tourism has become a popular (
44、1) leisure activity. In 2008, there were over 922 million international tourist (2) , with a growth of 1.9% as compared to 2007. International tourism receipts (3) to US$944 billion (euro 642 billion) in 2008, (4) to an increase in real terms of 1.8% on 2007.Despite the recent global (5) , internati
45、onal tourist arrivals during the first four months of 2008 (6) a,slowdown corresponding including falling intake recession economic arrivals period global compared associated venues grew followed,global,arrivals,grew,corresponding,recession,followed,IV. Exercises,similar growth trend than the same p
46、eriod in 2007. However, as a result of the (7) crisis of 2008, international travel demand suffered a strong (8) beginning in June 2008, with growth in international tourism arrivals worldwide (9) to 2% during the boreal summer months, while growth from January to April 2008 had reached an average 5
47、.7% (10) to its 2007 level. Growth from 2006 to 2007 was only 3.7%, as total international tourism arrivals from January to August were 641 million tourists, up from 618 million in the same (11) in 2007.,slowdown,falling,composed,period,economic,slowdown corresponding including falling intake recess
48、ion economic arrivals period global compared associated venues grew followed,IV. Exercises,Tourism is vital for many countries, such as the U.A.E, Egypt, Greece and Thailand, and many island nations, such as The Bahamas, Fiji, Maldives and the Seychelles, due to the large(12) of money for businesses
49、 with their goods and services and the opportunity for employment in the service industries (13) with tourism. These service industries include transportation services, such as airlines, cruise ships and taxis, hospitality services, such as accommodations, (14) hotels and resorts, and entertainment venues, such as amusement parks, casinos, shopping malls, various music (15) and the theatre.,
