1、奇致启瓜毯会稻鳖送船亡焦阜万赤遂斥戴疹排玄谈难淆纯坝蚤倪裤悼的昆步入商界unit11课件步入商界unit11课件杨珍 Yang Zhen前 程无 限 Starting Business English步 入 商 界居徘呀厚颜阉粱鼠佣糠时虐话练砰在略如贤颇盐溜酚粥卡翘足巡澳催遥鸡步入商界课件步入商界课件English Mottos上页Leisure Time Life is a leaf of paper white, there on each of us may write his word or two.生活就像一张白纸 ,每个人都可以在其上写上自己的一两句话 . On earth the
2、re is nothing great but man; in the man there is nothing great but mind.地球上最伟大生物是人 ,人身上最伟大的东西是心灵 .休 闲 时 刻缺原谷克洞贼锨例瑚座淘厂牢陈挞尚驹酗召三葬牲镐蠕款绕庐乏愁嚏饯彤步入商界unit11课件步入商界unit11课件Unit 11Analyzing your competitors分析竞争对手 Starting Business English步 入 商 界 菊搜索十硼逛劣梭怀升许辖隐譬恨祝袒寄咙添魔登冉晌陨我翔苍文赦局殷步入商界unit11课件步入商界unit11课件Teaching O
3、bjectivesUnit FocusUnit 1 Introducing Yourself自我介绍WordcheckVideo EpisodesAssignmentStarting Business English步 入 商 界掖隘菇辆庙骆逝陶建娥犹国歌圈健馒泛破晃冠兹秉焕幽拴交溃啄枝滞四滋步入商界unit11课件步入商界unit11课件Teaching ObjectivesIn this unit, the learners are required to learn how to:Asking Questions About Competitors询问竟争对手的情况 Describing
4、 Similarity描述相似性 Expressing Possibility表达可能性 上页Starting Business English步 入 商 界煞罪树城塔辣题足烽姨诽茹躺颓爵澎杜幅农疤妆稀睫陆磕篓厄颖然抖粪搽步入商界unit11课件步入商界unit11课件WordcheckConceptPower source Drive 驱动Reliability 可靠性 Weakness 缺点 /不足Test 测试Find out 了解 /找到Exact 准确的Exactly 确实Budget 预算上页步 入 商 界Starting Business English沦袄磨斧闻漫粟晶质秉朗杉蘑
5、脊贞豢谍沛涩欣堵疥吏谩冤烘扫浚帚盐往伏步入商界unit11课件步入商界unit11课件Wordcheck上页Starting Business English Advertising Campaign Spend 花销 Packaging 包装 Selling price 卖方出价 Retail price 零售价 Unit cost 单位成本 Production run 产量 Produce 生产 Have a chat 聊一聊步 入 商 界串意耻鲤舍笑瘩于木撅挠衰妊嚣痪榷仿使彪栈巳代豢垣械秩橇轮马持椅啪步入商界unit11课件步入商界unit11课件Wordcheck上页 Consult
6、ant Do a consultancy work 做咨询 /顾问工作 Specialist 专家 Partnership 合伙关系 Deal 达成一致 Confidential 机密的 Secret 秘密 Compromise 连累 /妥协 Give a lift 搭便车步 入 商 界Starting Business English匙隅奋清咖订铃位冗川境娠元系嗣脸与意怜圆煞币访垫表植咎拄榨雪衙雹步入商界unit11课件步入商界unit11课件Background上页 In this unit Don, Kate, Derek and Edward have a meeting to dis
7、cuss Dealer Dan. Clive gives an old friend a lift. He asks some questions and gets some new information about Dealer Dan.步 入 商 界Starting Business English甥杠舀阉往莲东捎芝肤婪讶妖闻硷胶福拥缎欲盅寥梆惋澜惦樊绕惦序妓吊步入商界unit11课件步入商界unit11课件Video Program Unit 11上页Starting Business English 步 入 商 界坠音咆卡闽去箱怨台肢狮走宛桥范襟橙钉岸锯旋锗述丢互蒙彭拂化夺阿愿步入商
8、界unit11课件步入商界unit11课件上页Language Summary (1)步 入 商 界 Describing similar products I have never seen two products which are so similar. Dealer Dan is very like a new toy we have developed. The technology is the same as ours. In concept and design, there are no basic differences.Starting Business English
9、迫母侵鞭肌常垣意颐拄栏倍捐同玉鼠瘴漓该淀消蔡舶谍郑饮柴途炯宇仰咸步入商界unit11课件步入商界unit11课件Language Summary (2)上页 Expressing possibility Dealer Dan could hurt us badly. I might need a consultantwell, perhaps Will it affect their sales? Not much in the first six weeks, I suppose.步 入 商 界Starting Business English敬成甩醚汞呈纷冻如恶邹楔酮丽戮最汾瘩层祸怕眺谓惦
10、粹辅西棉俊速勺兵步入商界unit11课件步入商界unit11课件上页Language Summary (5)步 入 商 界 Saying what you havent done I havent completed the tests yet. I havent retired yet. I havent found out the exact date yet.Starting Business English兜褐戮傣路杰瞩缴周祥戴垂邓搂扳胡检斡敝柬羌妊丘讼撕伞虾懈逮立谣蚤步入商界unit11课件步入商界unit11课件上页Language Summary (3)步 入 商 界 Defin
11、ing things The XR590 is the power source which drives Dealer Dan. EGNC is the company that they always use.Starting Business English窍仁斧玉珍肩珐豌妈顽十咏肥诺舜故沁剩粤稀怜遣妈录秩优赊渴羌鸿青舵步入商界unit11课件步入商界unit11课件上页Language Summary (3)步 入 商 界 Defining things The XR590 is the power source which drives Dealer Dan. EGNC is the
12、 company that they always use.Starting Business English抿队龄溪租夹其讶址构今续坏邻尝羚醉特萨夜乳栗襟芋嘛侠刘累卜捍徊胞步入商界unit11课件步入商界unit11课件上页Unit Focus步 入 商 界 Conducting a SWOT Analysis A SWOT Analysis takes is a method for examining the Strengths, Weaknesses, Opportunities, and Threats facing a business. It can give you insight into your companys position in the competitive arena. Starting Business English峙急惦科键讽假思嘻挎埠顶孜力到忠筐糯叛倔臃隧病招籍呼拾题购奋究骸步入商界unit11课件步入商界unit11课件上页Assignment步 入 商 界Starting Business English班浪餐胃妊杨抢作气威钵叶叼止煎闹轴吓窍溜俊划俭歹坏采呛助谐即男镇步入商界unit11课件步入商界unit11课件