1、,中山市龙山中学冯爱华,Unit 10 Lesson4,Adverts,!,Lesson 4,Post reading: Step 1: What are these gadgets?,electric toothbrush,laptop computer,back,mobile phone,back,personal stereo,back,pocket calculator,back,radio alarm clock,back,Step 2: What do you think of the gadgets? Can you use one or two sentence to desc
2、ribe the gadgets?,Some key words may help you:,cheap, compact, convenient, easy (to use), expensive, practical, reliable, useful,Example: I think electric toothbrushes are not very practical.,2,3,4,5,6,Step3: Look at the gadgets below, which of the gadgets do you think are not practical?,1,2,3,4,Whi
3、le reading:Step1: Listen to the tape, and answer the questions below. Q1: Which products are talking from the tape?A: CD player B: walkabout headphonesC: computerD: earplug earringsE: micro cameraF: feline floor cleaners,Answer: B, D, E, F,next,Q2: Whats the price of the product? (fill in the table)
4、,name of the product,price of the product,micro camera,earplug earrings,feline floor cleaners,199.99,80. 45,19.50,5.99,walkabout headphones,back,Step2: (group work) read the text and note down the advantages of each product. (This part we will play as a competition.) (each advert has at least 2 adva
5、ntages),Walkabout Headphones:,(1) no wires or_ ; (2) can listen to _/TV up to _ metres away; (3) go through glass,_and_; (4) _sound; (5) _value.,cables,stereo,60,wooden doors,walls,excellent,top quality,Micro Camera:,(1) no _ than a credit card; (2) c_; (3) r_; (4) easy to _ ; (5) has an automatic _
6、 and _; (6) made from _; (7) not _.,bigger,onvient,eliable,use,focus,flash,titanium,expensive,Earplug Earrings:,(1) a_; (2) u_; (3) use in many_; (4)a b_,ttractive,seful,different situations,argain,Feline Floor Cleaners:,(1) made from good_; (2) p_; (3) easy to_; (4) c_,quality nylon,ractical,wash,h
7、eap,Step3: Watch some TV commercials（电视广告） and make a guess “whatre the products talking about?”,Video2,Video 3,Video 1,我就喜欢。 Im loving it.,只管去做。 Just do it.,Step 4: advertising slogan,让我们做得更好。（飞利浦）Lets make things better. (Philips),味道好极了! The taste is great!,钻石恒久远，一颗永流传。（第比尔斯） A diamond lasts forev
8、er. (De Bierres),Post reading: Writing: Which is the best advertising slogan（广告语） ? Now show you a product, can you write down the advertising slogan? Later, ask some students to write down their advertising slogans on the blackboard.,Homework: Preview the vocabulary: Adjectives on Page 15. Finish t
9、he exercise on Page 60. Find more advertising slogans.,Thanks for listening!,The Japanese word Chindogu literally means an odd or distorted tool. Its an almost useless invention, a bizarre gadget that has broken free from the chains of usefulness. Chindogu are inventions that seem like theyre going to make life a lot easier, but dont.,
