1、SNS and portal Web site,计机121：杨慧强 马博 田浩男,What is the SNS?,What is a portal Web site ?,What is the SNS?,SNS means Social Network Service*社交网络* For example: Facebook,Twitter,Qzone,SinaWeibo,Renren,etc. I believe that these SNS are close to our daily life,Behalf of domestic social networks:,Multifuncti
2、onal popular social: Baidu Space Based on all kinds of hobbies: Bean White-collar user: Entertainment based on happy net,White-collar workers and students based on user communication: Renren friends network. Emotional communication network based on Network: the guest. Unmarried men and women matchma
3、king based on: Jiayuan Lily network make network,What is a portal Web site ?,The portal site refers to a comprehensive application of Internet information resources and providing information services system.,Portal offers news, search engines, Internet access, electronic bulletin boards, chat rooms,
4、 free email, audio information, e-commerce, online communities, online game, free Web space, and so on. In our country, the typical portals Sina, Sohu and NetEase as well as local Union city portal website in China.,Classification of portal website,1，search engine portal 2, comprehensive portal webs
5、iteThis kind of website to news, entertainment, such as Sina, Sohu, called information portal. 3, local portal,4, the campus comprehensive portal websiteThis kind of website to close to the student life, including: the campus the latest information, entertainment, campus campus group purchase, flea
6、market. Hey, college life, such as Tencent network, campus.,据国外媒体报道，市场研究机构尼尔森(Nielsen)周一发布报告称，随着社交网站的崛起，美国网民在社交网站上花费的时间越来越多，而在电子邮件和传统门户网站上花费的时间越来越少。当前，社交网站和新一代Web工具和服务正在改变传统的互联网，以Facebook、Twitter和YouTube为代表的新兴网站正在快速崛起。Facebook的用户数量已经突破5亿，而Twitter的信息发送量于上周突破200亿条。,a尼尔森数据显示，今年6月份，美国网民花费在社交网站上的时间占总上网时间的23%，而去年同期为16%，涨幅近50%。与此同时，网民花费在门户网站上的时间出现下滑，比例从去年6月的5.5%降至4.4%。电子邮件也是如此，用户花费在该项服务上的时间比例从去年6月的12%降至8.3%。报告还指出，社交网站用户群在年龄上日趋成熟，50岁以上的社交网站用户数量为18岁以下社交网站用户数量的2倍。对于企业而言，他们应该意识到这样的趋势，从而能够针对目标用户而进行有效营销。,Thank You,
