1、第 1 页 共 39 页MBA English for Weekend Class for Semester 1I. Faculty BiographyBriefing to the Instructor of the Course in Chinese桂国平：男，1953年出生，湖北省蕲春县蕲州人，英文硕士，当过下放知青和冶建工人，自学英语，1978考入武汉大学英文系，曾在国外任国际商务英文翻译多年，应校长召唤回国任武汉大学首任六级英语教研室主任，1993年转入武汉大学经济与管理学院金融系。他不仅是武汉大学1992年以来大学英语四、六级全国统考通过率记录的创造者和保持者(一次通过率均为100
2、%) ，是中国MBA入学英语辅导教程最早的编者和英语辅导通过率最高的教授之一，他还多年担任金融学本科、硕士和MBA 硕士论文指导导师教授和答辩委员会成员( 项目管理方向) 。他所指导的学士论文中国汽车金融新探2006年12月被湖北省人民政府学位委员会评为湖北省一等奖。作为迄今武汉大学第一位商务英语教授，他是武汉大学MBA教学指导委员会成员、是MBA专业英语EMBA的商务英语MPACC专业英语的牵头人与主讲教授。在中国高教竞争最激烈的深圳，桂国平教授是“武汉大学深圳研究院”网页首页介绍的20位“武汉大学名师”之一。他主编的MBA专业英语不仅是全国众多高校专业外语课程教学大纲编写过程的首要参考教材
3、，更是中华人民共和国教育部MBA教学指导委员会的MBA教学大纲中“英语教学大纲”的“参考文献”中唯一提及的专业英语教材。至今出版专著与教材15本，论译文40多篇，英语教学录音带12盘；他是包括三峡国际招商、纳斯达克上市公司文件在内的国际项目文件的主译。Tel:027-87451996/13037158558E-mail:II. OpenerTeaching Objectives 3、Shed light on students appreciation of Criteria for decent English(insightful idea organization, logic reas
4、oning, well-woven structural paragraph and discourse organization, good facility with the language seen in variable sentences and above all, high quality diction e.g. Pilgrimage visit journey/trip).4、We are blessed with(sibling of the same parents)the opportunity to share knowledge under the same ro
5、of.5、Develop professionalism in financial business English(business philosophy and accuracy);6、Learn how to seek further progress in English, esp. their oral English;7、Learn substantial number of Financial English Terms and Expressions;8、Learn how to handle professional C-E and E-C translations.9、Ex
6、plaining and interpreting materials selected;10、Impromptu translation and interpretation;11、Simulated situation English;第 2 页 共 39 页12、Reading assignments shall be given and shall be checked in the form of dictation.Grading of the Course:1、Attendance and class performance 40%;2、Final 60%.The Mix(构成)
7、 of the written Final( 期末考试笔试):经济与管理学院Economics and Management School of Wuhan University2006 学历班MBA 商务英语试题出题人：桂国平 考试形式：闭卷 时间：2007 年 1 月 11 日(150 分钟)姓名_ 学号_ 记分_I.Translation of Specialized Terms(600.5 = 30 points)1.一个被收购的企业 an acquired firm60.随机抽样 random samplingII. Reading Comprehension(61+82 = 22
8、points)61-74:III. Concept Check(values in business communications )Directions: Write your answers on the Answer Sheet.75.What are 4 “C” in business communications and how does each “C” stand for specifically in communications?76.IV. Translate the Following Sentences into Chinese(25 = 10 points)77.81
9、.In order to prevent employees from making false claims for expenses and bring the overhead under control, the firm is to implement a new expenses system: an employee can claim only a limited amount back on expenses after corporate travel. This means he or she may have to settle the balance for his
10、or her personal expenses. Of course, if he or she has made additional contribution to the firm, he or she may be in a position to claim full amount back on expenses, even a bonus.Translate the Following Sentences into English(35=15 points)82-85:他们成功地开发出该技术，问题是他们没办法搞到资金将该装置进行批量生产以获得规模效益。VI. Writing(1
11、5 points)第 3 页 共 39 页A Business Report/A Memo/or. Objectives Learning English vocabulary by reciting those words.8、premise(逻辑前提) v.s premises(运作目的之不动产总称)real estate = real property = realty v.s premises9、skip over sth(跳过某事) v.s go into sth else(详细讨论某事)10、Technology transfer(技术转让/涉及使用权) v.s equity/co
12、ntract/investment assignment(股份转让/涉及所有权)11、BEC is clerical English.GM/CEO/MD= senior executivesCore info: Financial/accounting/contractual information12、Due to other banks 同业存放Due from other banks 存放同业13、proceed(专款) v.s proceeds(专项收入)Under this policy(根据这一政策/under 一般用于权威性的东西) the proceeds from issua
13、nce( 发行) of corporate bonds(企业债券) shall be used to finance(融资) the capital improvement(technologic transformation and upgrading 技改) of the issuing firm(发债公司 ) in question(有疑问的/有关的/一般放在后面).(home improvement 家装)第 11 页 共 39 页Proceeds from disposal of used car. 处置二手车的专项收入14、Company layer v.s corporate c
14、ounsel 公司法律顾问15、Impromptu translation 即席翻译Simulated situation English 场景英语16、Some insights into significance of English;Some values in Studying of business English;How to seek further progress in English study;Learn by heart some highly professional business expressions in English.17、competitive edg
15、e/advantage 竞争优势core competency18、English as medium of communications: most important personal capital of a professionalDual missionsYour English and Career Opportunities19、How to improve your oral English(英语口语)Obstacles to oral English. (Criteria for decent oral English)Right pronunciation and into
16、nation. 正确的语音语调Audacity 胆量Fluency 流利程度Flavor 英语味道Sentence patterns 句型Mindset 思维定式How to overcome(克服) those obstacles to oral English?20、Your English should convey(表达) not only basic verbal ideas(字面意思), more important is that it should convey your values, personal/corporate image, posture and above a
17、ll, your competency(竞争力).2007-10-21 Lecture1、4 “C” Philosophy of Business English:Clarity(purpose of the writing or speaking/layout of a business writing)Complete(in arrangement and contents)Concrete(in idea expression)Considerate(in both philosophy and expression)2、Differences between General Engli
18、sh and Professional English:In general English, stresses are mainly laid on the general idea(rough idea) of a passage/paragraph or a sentence etc. So, comprehension has the lions share in(占了大头) general English study.Yet, in professional English, an individual word or even a “S” can make incredibly i
19、mmense difference. Thats why I use word doc. Instead of PPT.3、spread n. 价差/利息差(同一家的差价)4、check out (旅馆)结账/办离校离院手续expense claim sheet 报账单5、premise(前提) v.s premises6、Materials to Use and Activities to Perform in the Course第 12 页 共 39 页Since this book is not designed for Chinese MBA but designed for cle
20、ric staff and carries no core information for Senior Executives(such as financial statements and business contracts at all)we have to supplement with other materials in the form of “Yellow Book”.Students are expected to offer much oral practice in class. So, they are expected to organize themselves
21、in both pair and group of 6 or 8 for discussion.7、Exercises shall be given in the form of reviewing after each class and shall be checked in the form of impromptu/off-handed interpretation/translation/ situational English etc.8、Values today:English is like a product, products are differentiated, be
22、it said or written; Your English should convey not only basic verbal ideas, more important is that it should convey your values, personal/corporate image, posture and above all, your competency.9、I have nothing/no valuable information to give you.I am not in any position to(没有权力) make any comment on
23、 the matter since the board has not arrived at the conclusion.be in the position to 有权力做be in a position to do sth. can10、to get the information v.s to have/gain access to sth./sb.搞到/得到/接触到/进入(难以搞到/ 得到/接触到/ 进入的某人某事/稀有资源) getOnly those with ready access to(唾手可得) inside information can trade at advant
24、age over(对有优势) thoseIn no way(无论如何) can I have the access to the person who has the last say(最后拍板的人).11、Briefing to oneself 自我介绍Make a briefing(brief introduction) to yourself:Sex, age, native place, former educational background, your current organization/employer, the line of business of your orga
25、nization, the position and responsibilities in the organization, your major strength. your ambition and great expectations of taking MBA here etc.Elaboration 精心制作 keep the word 说话算数Purposes of such a briefing is to enable audience to give a positive evaluation of your well-rounded development(全面发展 )
26、, personal strength and potential for career development.be born of 血统/家庭出身12、_Sir, May I know your line of business(做哪门生意 ), please?_Of course, I deal in(经营) apparels(clothing items).deal in 经营某种具体的产品或服务operate 经营的方式run 经营的主体State-owned businesses/enterprises 国有企业joint-equity businesses/commercial
27、bank 股份制公司/ 商业银行township enterprises 乡镇企业joint venture 合资企业WOS(Wholly Owned Subsidiary)独资企业MNE(Multinational Enterprise)跨国公司A London-base MNE engaged in(or dedicated to) the R sth is on the agenda.) 将某事列入议事日程18、economy n.经济体transitional economies 转型经济体mature economies 发达地区Chinas coastal economies 中国
28、沿海地区经济性 fuel economy 原油经济性scale economies/economies of scale/economies 规模效益to achieve(reap from) economies of scale. 获得规模效应19、Cleric English v.s English for Senior Executives20、CPA: certified public accountant 注册会计师21、minutes 会议/谈判纪要 to keep minutes 做记录22、negotiate = talknegotiate with sb over sth.b
29、argaining power(谈判力)/bargaining position(谈判地位)negotiated price 议价negotiated contract 议标We are negotiating over the joint R Organization/staffing; leading/directing; controlling11、be incompatible 不兼容/企业文化不兼容12、common objectives of the team13、definition of work/tasks14、assign/allocation roles15、alloca
30、tion of resources16、establish channels of communication17、develop trust within the team18、poles apart(Arctic Pole Antarctic Pole) = be incompatible with each other19、acquire vt. 收购 A bilateral; multilateral23、overestimate vt. 过高估计24、reduce A to B 减至使沦为 v.s reduce A by B 减去25、set limit on sth. to(deg
31、ree) confine/restrictionceiling 下限 v.s floor 上限The firms management decision to set ceiling to $2000 on monthly bonus(月奖金) of the key professionals resulted in their turnover to their competing companies.公司领导决定将骨干专业人员月奖金限制在 2000 美元导致他们向竞争者跳槽。After the accident she is confined to bed/wheelchair. 手术后她
32、一直躺在床上第 17 页 共 39 页to lift vt. (官方 )取消(限制/制裁等 )26、Arctic Pole(南级) v.s Antarctic Pole(北极)27、reasonable prices 合理价格28、interior design 内饰2007-11-11 Lecture1、be insensitive to sth. 对某事不敏感2、subsidiary n. 子公司WOS(Wholly Owned Subsidiary)独资企业 joint venture 合资企业 Cooperative venture 合作企业3、seminar = workshop 专
33、题研讨会at(meeting; session; congress; conference/the UN General Assembly).on sth.在什么会上用 at 什么会议主题用 on4、cross-culture5、follow-up 跟踪One month after their launch of the product, they conducted a follow-up survey(进行了一个跟踪调查) and the findings(调研结论 ) were incorporated into(融入) the improvement of the product.s
34、urvey 科研调查/ 结果是数据investigation 调查事实/ 案件/ 新闻follow-up letters n. 事后强调的信件follow-up evaluation 跟踪评估post-evaluation 事后评估6、interpret v.s explainUnder this provision(rule 某一条款的规定 ), the right to interpretation of this document shall rest/remain with the Management Office.根据这一规定，本文件的解释权属于总裁办。interpretation
35、 对本质 /定义的解释explain 对过程/方式的解释rest with(权利义务的归属 ) v.s belong to(所有权的归属) v.s pertain to(属于范畴)7、customer satisfaction form 客户满意度调查表 brand loyalty 品牌忠诚度8、to conduct a survey by questionnaire n. 问卷调查respondent n. (survey)被调查的对象9、value for money n.11、be popular with sb 受欢迎A is popular with B A 在 B 中间很有人缘12
36、、interior(看得见摸得着的内部的 ) v.s internal(看不见抽象的内部的)13、enhance(提升/抽象的) v.s raise(提升/ 具体的)14、facility设施 public facilities 公共设施制造基地 v.s outlet(销售终端/售点)bank facility 银行信贷facility with sth. 精通某事She was given the offer(被录用) by that international trading company for her facility with(精通) business 第 18 页 共 39 页E
37、nglish.15、cater for the needs of a target client v.s cater to the needs16、party n.方 party concerned/involved 当事人party to the transaction/contract/foreign party to the joint venture 合资企业的外方随行人员 小组17、in their mid-forties 四十多岁18、fact-finding mission 考察to make/go on a fact-finding mission to+考察地点到进行实地考察
38、be on a fact-finding mission to somewhere正在进行实地考察the UN fact-finding panel(专家组) for weapons of mass destruction联合国大规模杀伤性武器调查组19、substantial 重大进展( 重大合同) = major 重大(投资/收购) = material 重大( 事件/ 损失)They suffered the material loss. 他们蒙受了重大损失So far no substantial progress has been made at the Sino-US summit
39、(峰会) owing to intellectual property issues.由于知识产权问题，迄今中美最高级会谈尚未取得重大进展。20、to place an order with sb for sth. 给某人下一个某事的订单to take an order from sb for sth. 接受订单If your products are excellent in quality and performance(性能), prompt(及时) in after-sale services(售后服务) and competitive in price, we shall place
40、 a firm order with you for 1000 pieces of the product.如果贵公司产品质量，性能优秀，售后服务及时，价格有竞争力，我方将下一个 1000 件的实盘(firm order)。firm offer/price/order 有约束力的订单to place regular orders with you for sth. 定期下订单21、entertaining 使某人舒服、惬意22、make it pay vi.It pays to shop around. 货比三家大有好处。It pays = it is rewarding23、study 系统
41、的学习learn 学习一项技能(how to)pick up 非正规教育所获得的培训24、get/become to do sth 逐渐的开始做某事25、MD(UK)= CEO(CEO)26、major deal n.27、consultant 咨询顾问 consultants 咨询公司28、get/become to do sth. v.s do sth.29、client n. 客户/业主(甲方)30、There is no point/use (in) doing sth. = I dont see the point (of) doing sth. 做某事没什么用31、business
42、es and households32、grand opening 开张33、timing n. 时机的把握第 19 页 共 39 页He is always well-timed(ill-timed). 他总是能把握很准well 前缀的反义词为 ill 前缀well-informed ill-timed34、Dont take it to the mind, he didnt mean business.2007-11-18 LectureValues today 1: Distance in language communication. 语言沟通中的距离感1、General princi
43、ples(一般原则 ) in “distance” in language communication:Before communication, distance should be measured between the speaker/writer and the audience, because the distance determines the kind of language one has to use;The longer the distance is between the speaker/writer and the audience, the more form
44、al the language(正规语言) will be used vice versus(反之亦然);The distance determines the sentence patterns, part of speech, voices, and above all(最重要的是) the diction(遣词);2、The forms(形式) of distance in language communication, which can summarized as:In short distance, It serves as the subject of the sentence
45、and passive voice is used, while in long distance, person(we/I etc.) acts as the subject of the sentence;In short distance, linkage such as “wed” can be used, while in long distance, linkage should not be used, one should use “we would” instead;In short distance, one may used sentence free from subj
46、ect(无主语句子) and casual sentence while in long distance, There must be a subject in the sentence and formal sentence patterns should be used.3、The usages and purposes of distances in language communicationShort distance(亲密无间)(or informal language) is used to show: easiness, relaxation, intimacy; easy-
47、going or self-modesty etc. used toward to people of your same class or very intimate friends(亲密朋友), family members, inferiors or established relations;Long distance(or formal language) is used to show: grave concern(严重关切), authoritativeness(权威性); respect/ esteem; great attention etc. toward authorit
48、ies, superiorities or strangers.4、Handling principles of distance in language communication:It depends on the purposes of communication: to the same audience sometimes short distance is used , sometimes long distance is used out of consideration(基于考虑): “Customer relationship is paramount”.5、Perhaps
49、its just an oversight on your part(也许贵人多忘事), but our recorder shows that you have a $14.5 due with us.6、I am very grateful to you for bringing to my attention the inexcusable(不可原谅的/ 不可饶恕的) happening to you on 2007-11-18 by one of our salespersons.7、The position of has come to my attention 我注意到某某位置Values today 2: In English, all duties, obligations, commitments in the end stand for debts, so, one has to be very sensitive to such wordings and their derivatives.1、duty
