1、Reference Key for Simulated Test of Chapter 1Section ASample TalkWhen meeting old or new customers or business partners, people seldom get directly down to business after exchanging greetings because that might be thought too business like, cold and abrupt. Both parties need a bit warming-up. So the
2、y resort to small talk, talking about impersonal topics such as weather, food, local impression, etc.，among which, the safest and most popular topic is weather. People like talking about weather for it offends nobody, yet it affects everybodys life. It is of great concern to business people who trav
3、el a lot. Whenever they come to a new place, the first thing they notice is the weather difference. Besides weather, you can talk about local food, people or places of interest. But be sure not to touch upon sensitive political or religious issues especially when your stand is at odds with your part
4、ner. If you do, amid heated discussion, you might lose your head, lose your temper and worst of all, lose the customer! Therefore, be careful with the choice of the topics for small talk. A congenial chat may pave your way to further business discussion while improper small talk may ruin your busine
5、ss opportunity.Section B Reference Key for Sentence Interpretation from Chinese to English：1. 您一定就是我们盼望已久的客人莫卡帕先生吧。You must be our long-expected guest, Mr. Mkapa.2. 但愿您在（中国）这里逗留愉快。I hope youve had a pleasant stay here. Section CSample DialogueZhang Xiaoqiang: May I sit here?Judy Smith: Yes, please.Z
6、hang Xiaoqiang: Another raining day, isnt it?Judy Smith: Does it rain like this all year long in Nanchang?Zhang Xiaoqiang: No, no. Only for a couple of months. Its called “plum rains season.” Its bad for the tourists though. Are you a tourist?Judy Smith: No, I came on a business trip to inspect some
7、 orange orchards to see if there exists the possibility of starting a joint venture here.Zhang Xiaoqiang: Are you the secretary?Judy Smith: What made you think so?Zhang Xiaoqiang: You are so young and charming.Judy Smith: Im the Production Manager of Sunrise Juice in California.Zhang Xiaoqiang: Incr
8、edible! No kidding!Judy Smith: Too much said about me. What about you, the young and charming gentleman?Zhang Xiaoqiang: Im a cashier of Minsheng Bank Nanchang Branch. May I ask your name please?Judy Smith: Judy Smith. Just call me Judy. And you?Zhang Xiaoqiang: My name is Zhang Xiaoqiang.Judy Smith
9、: Can I call you Zhang Xiao?Zhang Xiaoqiang: No, no. Chinese names dont work that way. Contrary to English names, we Chinese put family name first, given name after. So Xiaoqiang is fine.Judy Smith: Xiaoqiang, nice talking with you.Zhang Xiaoqiang: The same to me, Judy.Reference Key for Simulated Te
10、st of Chapter 2Section ASample Talk:Hello, everybody! Welcome to ABC Companys Show Booth1! Im a sales representative of ABC Company. Let me introduce our company to you. Please ask any questions at any time.Starting its operation2 in 1991, ABC has become a leading company in wire and cable industry.
11、 We have thousands of wire and cable products covering infrastructure3, automotive4, audio/video, computer networking, communication, medical and a lot more. The biggest advantage of our products is that they are environmentally friendly5 since our wire and cable are all free of lead and cadmium. Fo
12、r networking cable, we are the only Chinese company that is able to produce Cat 5E 25 pair cable and today we are OEM6 to more than ten big brands in networking and LAN cable markets.Im confident youll not regret using our products.Notes:1. booth: small, usually temporary, stall where goods are sold
13、 or displayed at a market, a fair or an exhibition摊位；展台2. operation: the work or activities done by a business, organization etc.公司营运；业务活动3. infrastructure: stock of fixed capital equipment in a country (for example, roads, railways, power-stations, water supply, etc) 基础设施；基础机构（国家的固定基本设备，如公路，铁路，发电站，
14、供水装置等）4. automotive: of automobile汽车的；自动机车的5. environmentally friendly: not damaging to the environment环保的6. OEM: original equipment manufacturer, a factory turning out products for other firms to sell under the latters brand names贴牌生产商Section B Reference Key for Sentence Interpretation from Chinese
15、 to English：1.欢迎来到我公司参观，让我向您介绍一下我们的公司。Welcome to our company! Let me introduce our company to you.2.你们每年都花很多钱进行研发和产品升级吗？Do you spend a lot on research and development and upgrade your products each year?Section CSample DialogueSong Nan: Since we are new to each other, Id like to introduce our compan
16、y to you.Rex White: Go ahead. Im all ears.Song Nan: Our company is a Sino-Italian joint venture established in the year 2,000, a happy and effective marriage, I should say, which combines the latest fashion and design in Italy with cheap raw materials and labor in China.Rex White: You are doing good
17、 business, I suppose?Song Nan: You said it. What can beat shoes with good design and quality but reasonable prices? While our competitors have been forced to reduce production, weve been producing to our full capacity to meet the high demand of both domestic and overseas market.Rex White: Are you ma
18、king footwear for men, women or children?Song Nan: Mainly for men and women, which account for 80% of our output. Childrens shoes consuming the leftover bits and pieces of material take up the rest 20%. We are especially proud of our womens footwear.Rex White: What merits do they have?Song Nan: You
19、must have often heard women complaining that the shoes are killing them. Youll never hear such complaint from women wearing our shoes thanks to the superior and scientific designing. Thats why they are so popular with so many women customers. Actually we have numerous loyal customers who only buy ou
20、r brand of shoes for their footwear.Rex White: Thats really something. I heard the other day a number of footwear companies sponsored a race for women with high-heeled shoes on. Whats the outcome?Song Nan: Century Footwear won the first place. Some participants bruised their ankles, others broke the
21、 shoe heels. Our player reached the finish first, intact for herself and shoes.Rex White: What a crazy race! Thats pretty hard for the women participants.Song Nan: But no lack of volunteers. Do you know what the prize was? A pair of Century shoes!Reference Key for Simulated Test of Chapter 3Section
22、ASample TalkIn the first situation1, when the person wanted on the phone is not available2, it wont do3 just to say “He is not in at the moment” and hang up4. You should ask the caller if he or she would like to leave a message. This not only makes it easier for future contact5, but also impresses6
23、the caller with good image of your company.When you receive a call of emergency7, you should be eager to8 help and try your best9 to ease10 the callers worries and vexations11 by promising to take action12 to solve13 the problem. Never grudge14 sentences of care for you can not convey15 your concern
24、 by means of expression or gesture16 on the phone. This is not only out of etiquette, but can lay a good foundation in building up good relations for future business success.When you receive a call of complaint17, what you can do is to explain18 the reason calmly19 and sincerely20. If the caller is
25、very angry with what has happened, the most effective way to appease21 him is to promise22this wont happen again. Upon hearing this, the caller would feel rather mean if he pursues23 the matter any further.Notes:1. situation: set of circumstances or state of affairs, especially at a certain time情况，状
26、况，形势2. available: able to be seen, visited or talked to可会见的，可与之交谈的3. it wont do: it is not proper这样做不行，这样做不合适4. hang up: end a telephone conversation by replacing the receiver挂断电话5. future contact: communication in the future将来联系或交往6. impress: have a favourable effect on somebody给予某人深刻印象7. emergency
27、: sudden serious event or situation requiring immediate action紧急事件；紧急情况8. eager to: keen; full of interest or desire热心的；热切的9. try your best: do all that you can全力以赴；竭尽全力10. ease: relieve from pain, anxiety, discomfort, etc减轻或消除痛苦，忧虑，不适等11. vexation: state of being annoyed or worried烦恼；忧虑12. take act
28、ion: do something in response to what has happened采取行动；行动起来13. solve: find a way of dealing with a difficulty, problem, etc解决（困难，问题等）14. grudge: do or give something very unwillingly勉强做某事或给某物，舍不得15. convey: express what you are thinking or feeling without stating it directly表达;传达, 转达16. gesture: exp
29、ressive movement of a part of the body, especially the hand or head姿势；手势17. complaint: a written or spoken statement of dissatisfaction投诉；申诉18. explain: give a reason for something说明某事物的原因或理由；解释19. calmly: quietly and without excitement, nervous activity, or strong feeling镇定地；平静地20. sincerely: genui
30、nely; in a way that is honest and true, and based on what you really feel and believe真诚地；诚挚地21. appease: make somebody or something quiet or calm, usually by making concessions or by satisfying demands使某人或某事物安静或平息22. promise: tell someone that you will definitely do something or that something will
31、happen许诺；答应23. pursue: continue trying to ask about, find out about a particular subject追究；追查Section B Reference Key for Sentence Interpretation from Chinese to English：1. 请让他给我回电话，我整个下午都不会外出。 Ask him to call me back, please. Ill be in all afternoon. 2. 占线，您愿意等一会儿吗？别挂断电话，我给你接通。 The lines engaged. Do
32、 you want to hold? Please hold while I put you through.Section CSample DialogueMs. X: Hello, Haidelberg Press. Can I help you?Zhang Sheng: Hello. Im calling to inquire about a late delivery. We have ordered some spare parts for fixing the printing machine, but till now we havent received the order y
33、et. As a result, we had to stop production. Could you put me through to the manager of your Shipment Department?Ms. X: Yes, of course.(After putting him through, no one receives the call.) Im sorry, sir, Im afraid the manager is not in the office at the moment. Would you like to leave him a message?
34、Zhang Sheng: All right. Please tell him “Zhang Sheng from the Purchasing Department in Xunchi Printing Co., Shanghai, China called to inquire about the late delivery of the spare parts ordered to repair our printing machine. We are awaiting his quick reply.” Please give him the message as soon as po
35、ssible. Its so urgent. You see, we cant resume production without fixing the printing machine with these parts.Ms. X: I can understand, sir. I promise Ill let him know at the earliest possible time.Zhang Sheng: Thanks a lot. Good-bye!Ms. X: You are welcome. Bye!Reference Key for Simulated Test of Ch
36、apter 4Section ASample TalkThe scheduling1 of appointment is very important in western culture. If you want to visit somebody or invite somebody for a business interview, the best way is to make an appointment with him in advance, because most westerners often keep a strict personal schedule. They w
37、elcome neither unexpected visitors nor abrupt invitations. Usually they keep three schedules: one for daily events, one for weekly planning, and one for long term planning. They live and work according to the schedules. Making an appointment shows our respect for this cultural custom in the way we a
38、re asking him to fit our meeting in their time allotment2 instead of intruding3 rudely.Before making an appointment, you must know the full name and title of the person you want to meet or invite. If necessary, you can check with his secretary. All the appointments should be double-checked for accur
39、acy. The time, place, names of the participants should be verified4.Attaching great importance to punctuality, westerners wont change the appointment at will5. Never find excuses such as a traffic jam, since you should have thought about that and started much earlier. However, once such a thing happ
40、ens, you should inform the other party immediately so as not to keep them waiting. This is the most basic common sense for appointment etiquette6. Apology afterwards is not encouraged for it will result in the displeasure of your partner. In general, it is very impolite for you to fail to keep an ap
41、pointment. So its advisable that youd better keep the appointment once youve made it.Notes:1. schedule: arrange something for a certain time为某事安排时间2. allotment: action or amount of time, money, etc given as a share of what is available分配；分派3. intrude: put oneself into a place or situation where one
42、is unwelcome or unsuitable打搅；侵扰4. verify: check; make sure that something is true or accurate证实；核对5. at will: as one pleases随意；任意 6. etiquette: the formal rules for polite behaviour in society or in a particular group礼节；礼仪Section B Reference Key for Sentence Interpretation from Chinese to English：1
43、如果合适的话，我想在明天上午十点召集所有经理们开会。I want to set up a meeting of all the senior managers at ten tomorrow morning if it suits all.2 您想让我明天早上打电话提醒你来赴约吗？Would you like me to phone tomorrow morning to remind you of your appointment?Section CSample DialogueMr. Gilbert: Hello. Miles Trading Co., Ltd. Can I help yo
44、u?Ma Ying: Hello. Id like to speak to the Manager Mr. Gilbert, please.Mr. Gilbert: Speaking.Ma Ying: Good morning, Mr. Gilbert. This is Ma Ying, Secretary of the Qicai/Seven Color Children Garments from China. Our Sales Manager would like to make an appointment with you to discuss the contract on ch
45、ildren garments you are going to order from us.Mr. Gilbert: Thats fine. Let me check my schedule. Wait a minute Ill be available next Tuesday afternoon and Thursday morning. Lets make it Tuesday afternoon then.Ma Ying: Tuesday afternoon? If Im not mistaken, our sales manager will be on a business tr
46、ip to Shanghai. He is scheduled to come back on Wednesday. Maybe next Thursday will suit us both.Mr. Gilbert: You are right. So Ill go to your office at 9:00 oclock sharp next Thursday morning for the discussion.Ma Ying: Its settled. Well be awaiting you. Have a good day!Mr. Gilbert: Have a good day
47、!Reference Key for Simulated Test of Chapter 5Section ASample TalkIt often happens one has to make changes to the plan or arrangement previously1 made. When this occurs, you should inform the business partners concerned as soon as possible, explain in detail the reasons for the changes of the plan a
48、nd try to obtain the understanding and consent2 of the other party. Always remember civility3 costs nothing. Make an apology for the inconvenience or trouble brought to them if the changes have to be made because of your conduct4. Thus your business partner would accept the alteration with less displeasure.In addition, youd better tell the other party in person especially when impor
