1、限时抢购活动方案市场部 贺婷2011年7月21日,一、活动目的,宣传福特品牌,挖掘新客户资源,刺激潜在客户消费,使潜在客户变更为成交客户,二、活动时间及地点,活动时间:7月23日24日(本周六、周日) 活动地点:公司展厅内,三、活动前期准备,客服部:饮品、水果市场部负责物料:车顶价目牌、横幅销售部:限时抢购的车辆由销售部确定并报市场部备案,四、客户的邀约,销售顾问电话邀约潜在客户DCRC负责短信邀约(内容由市场部制定),五、服务支持,DCRC负责为来店电客户提供免费的水果、饮品及服务,六、活动考核,销售部对此次活动潜在客户的邀约,必须达到25组,七、活动费用预算,是否实施,请邓总审批!,pOX
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