1、1超市夏季促销策划方案活动背景：8 月份正进入了酷暑阶段，此阶段天气炎热，人们的购物行为主要集中在早、晚 2 个阶段，所购商品也主要集中在日常生活用品为主，配以一定的消暑商品为辅，如：西瓜、碳酸饮料、果汁饮料、防晒霜等。7 月份岳阳店由于卖场格局的调整，销售有了一定的下降，为更好的加强品类促销，加强夏日商品的销售，特做出夏季商品品类促销。活动目的：1、更好加强并稳定会员顾客群，通过每档的会员专享商品及一定的会员抽奖等形式拉拢并稳定好周遍顾客群。2、通过夏季商品的品类促销，并做出一定的关联性促销，充分挖掘市场份额，在迅速提升一大类别商品销售的同时，提升门店整体销售额。活动时间： 年 8 月 3
2、日 年 8 月 30 日活动地点：活动内容：主题促销：冰爽底价 吓一跳活动时间：XX 年年 8 月 4 日XX 年年 8 月 12 日主旨：拉动并稳定周遍顾客群，以一定的惊爆价商品做为主流商品，吸引一定的家庭主妇、中低档消费群，并迅速锁定周遍目标顾客群，提升客流量，最终实现销售的回升。促销商品品类选择：此品类促销主要以 hr（高清晰度、高敏感度）类商品（价格弹性比比较高的商品为主，顾客购买率较高的商品），如鸡蛋、大米、肉类、油类等。具体数量分配：生鲜类：10 支左右。蔬果类：（2-3 支）如：西瓜、绿豆、大米、应季蔬菜。要求在尽量不做负毛利的情况下，可采取平进平出的形式。肉类：（1-2 支）如
3、：前腿肉（肉类现今市场比较火热，价格有明显的上涨，可允许做 1 支惊爆价商品）。熟食类：（2-3 支）熟食类商品多属于毛利较高、价格弹性比较低的商品，那么可以列出 1 支左右的惊爆价商品。如烤鸡、卤菜等。面包类：（2-3 支）面包类商品同属于毛利较高、价格弹性比2较低的商品，顾客购买率较为稳定的商品，建议做 1 支惊爆价商品、12 支特价商品。食品类：5 支左右。粮油类：（2-3 支）粮油类商品，尤其是大米、食用油都属于毛利较低，价格弹性比较高的商品，顾客购买率较高的日常生活用品，建议做 1 支惊爆价商品，12 支特价商品，如现在油在市场上价格统一都上涨，如能做一支特价油，定能形成一定的抢购潮
4、。品类促销：跟酷暑抗衡 夏日爽肤 100%主旨：8 月正是夏天最为炎热的月份，古人就有酷暑三伏之说，在 8 月中就有中伏和末伏，紫外线强度及温度在全年当中也数最强，所以在本月进行护肤类商品（如：防晒霜、防晒伞等）、去油类的洗面奶等作为主打的促销商品，一定能创造一定的销售高峰。具体促销商品品项选择如下：食品类；（主打商品选择）50 支个人护理类：防晒霜、洗面奶、面膜等。个人清洁类：如：洗发水、沐浴露、香皂、纸巾等。家庭抗蚊类：杀虫水、蚊香、电蚊片等。非食品类（关联商品选择）10 支床上用品类：空调被、蚊帐等家电类：风扇、空调、凉席等百货类：防晒伞鞋类：凉鞋、凉拖会员专享商品主旨：为了更好稳定会员
5、顾客群，特作出 8 支左右的会员专享惊爆价商品。促销商品选择：主要选择品项为 mr（无清晰度、无敏感度）商品，如：方便面、高压锅、熟食、饮料等。附：去年同期销售（XX 年 8 月 3 日8 月 12 日）含税收入占比毛利额毛利率食品区77472853.68%3588048.83%非食品区28520619.763703015.19%生鲜区38320926.55%4441713.21%全店144314514025211.25%期间：来客数为 44660，客单价为：32.31 元活动分工：负责部门负责项目门店店长室1. 门店活动总指挥。2、门店活动各组总协调门店采购处负责 dm 海报之主题促销活动的
6、宣传，商品的组织、备货计划，保证商品全方位到货。门店管理处1. 活动的整体监督。门店客服处1. 店内广播宣传工作。2. 周边社区的调查，广播稿的循环播出门店各营运区1. 各项工作的积极配合。2. 对营业员活动方案的宣传。营销企划课1. 整体活动方案策划。2. 整体广告宣传及造势，场内场外气氛布置设计。41、 动内外场、现场气氛的布置，各道具场景的制作准备到位。负责活动的宣传到位，各活动海报制作及粘贴本文为 Word 版资料，可以任意修改编辑。如果你看到我上传的资料这个后缀，请删除后使用。高效学习方法和技巧学习需要方法，找到适合自己的方法，学习才能事半功倍。接下来，我结合我自己的学习情况，给大家
7、总结的高效学习五部曲一、预习是学习的重要环节上课前充分预习，考试前充分地复习，与“打有准备之仗”有同曲之道。预习效果好，听课才能有针对性；听课有针对性，复习才能顺利进行；复习深刻，作业、考试才能得心应手。所以说预习是学生学习过程中一个必不可少的环节。 二、掌握好高效的听课方法课上集中精力听课，是掌握知识的捷径。听讲时，思想上必须与老师讲解的思路保持一致，听老师对事物是怎样分析、推理；听老师解决问题是用什么方法、技巧；听老师对问题有哪些提问和解释。这样才能把握住听课的重点。听讲中，要把自己在预习中的理解，和老师讲解的相比较，看自己和老师有哪些相同点和区别点。三、合理安排复习时间很多科学家通过研究
8、发现，有几个时间段有利于巩固记忆：一是学习后最初几分钟内，电生理活动引起蛋白质的合成；二是学习后在 48 小时内复习；三是一周之后脑突触发生永久性变化。根据人在学习过程中这一生理变化，采用复习加强记忆就显得特别重要了。如果我们能够在学习的内容即将忘记时进行复习，那么复习的效果最好，效率也最高。著名的心理学家艾宾浩斯通过实验发现了人的记忆与遗忘规律。实验证明：在学习仅过了 20 分钟后，就忘记记忆内容的 42%，1 天后忘却量已经达到了66%，到了第 31 天，忘却量高达 79%。他根据实验结果，画成了著名的遗忘曲线。并表明遗忘的规律是 “先快后慢”。这条规律提示我们，定要尽早、及时地对所学知识
9、进行复习，以便在知识还在大脑内时就加深印记，否则大脑中已经没有痕迹了，只能再费精力重学。合理安排复习时间特别重要并且必要，制定复习计划，严格按精英特计划执行，并力求形成习惯，是我们每一位学生都应该力求努力做到。 我们为什么要复习呢？因为我们记忆效果没有那么好，不可能过目不忘，所以需要重复、增强记忆。同时，复习的进展也有利于学习效率的提高。 四、做作业的科学方法这里有七种做作业的技巧：1、先复习后做作业。复习是做好作业的关键，只有复习得好，作业才能做得好。做作业前先把老师这一节课所讲的内容认真地看一看，弄清楚基本原理和概念后再去做作业，作业才能做得既快又好。2、认真审题。 做作业最关键的步就是审
10、题，连题都判断错了，作业内容就全错了。首先第步要弄清楚题目的内容，所给的条件，什么要求，需要联系哪些知识等等；其次是考虑好解题思路、方法、步骤，要善于把道题分成几部分，化大为小、化难为易、分清其中的已知和未知，弄清各部分的联系，设计好整个解题步骤，定要让自己做到不明白题意不做题，不清楚方法步骤不下笔。3、细心的做题。 做题是表达思路的全过程，这个过程要求既动脑、又动手。做题的关键是要保证“规范”、“准确”。要做到这两点就要求学生认真的抄好题，书写格式必须正确、规范，严格按照各类题的解题要求，仔细演算解题的每步，得出正确的结果。只有平时做题认真细致，步骤完整，思路正确，表达严密，准确无误，考试时
11、才能按照这种良好的习惯进行五、重视错题积累在学习的过程中，同学们可能遇到过一错再错的现象究其原因，多数是由于在学习中不求甚解，不注意总结积累所致。那么，该怎么办呢？实践证明，自编一本“易错题集 ”是避免做题一错再错的最好办法。错题本的复习方法：1、每周把该周错题本中记录的题目快速浏览一遍；2、每月把该月错题本中记录的题目再快速浏览一遍；3、每个季度把错题本中三个月记录的题目再快速浏览一遍；4 、大考前把该错题本中的所有题目认真复习一遍，确保题不二错￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥ ￥精编资料 欢迎下载There are
12、moments in life when you miss someone so much that you just want to pick them from your dreams and hug them for real! Dream what you want to dream;go where you want to go;be what you want to be,because you have only one life and one chance to do all the things you want to do. May you have enough hap
13、piness to make you sweet,enough trials to make you strong,enough sorrow to keep you human,enough hope to make you happy? Always put yourself in othersshoes.If you feel that it hurts you,it probably hurts the other person, too. The happiest of people dont necessarily have the best of everything;they
14、just make the most of everything that comes along their way.Happiness lies for those who cry,those who hurt, those who have searched,and those who have tried,for only they can appreciate the importance of peoplewho have touched their lives.Love begins with a smile,grows with a kiss and ends with a t
15、ear.The brightest future will always be based on a forgotten past, you cant go on well in lifeuntil you let go of your past failures and heartaches. When you were born,you were crying and everyone around you was smiling.Live your life so that when you die,youre the one who is smiling and everyone ar
16、ound you is cryig.Please send this message to those people who mean something to you,to those who have touched your life in one way or another,to those who make you smile when you really need it,to those that make you see the brighter side of things when you are really down,to those who you want to
17、let them know that you appreciate their friendship.And if you dont, dont worry,nothing bad will happen to you,you will just miss out on the opportunity to brighten someones day with this message.Since we went to school, we have access to English all the time, because it is one of the necessary subje
18、cts. Before we attend college, we keep our attention on the grammar, but now college means the new stage and we should pay attention to practical English. Here are some suggestions.First, it is important to speak out loudly. The purpose of learning English is to communicate with foreigners, so as to
19、 get to know more about the world. Grammar is not the only thing we care about. What we should do is to open our mouths and improve our ability to use spoken English. It begins with reading textbooks. When we listen to the tapes and repeat many times, then our d.President Trump, as he often does, ha
20、d a few things to sayAfter admitting that he had been lonely over the holidays, Trump took advantage of his first public appearance of the new year Wednesday to air lingering grievances, make multiple false claims and reinforce recent decisions that have rattled financial markets and his partys lead
21、ers.As he held forth for more than 90 minutes before a small pool of reporters and photographers, members of his Cabinet, ostensibly called to the White House for a meeting, sat quietly around a long conference table.Trump defended his decision last month to withdraw U.S. troops from Syria and sharp
22、ly cut the deployment to Afghanistan, moves that disturbed Republican allies in Congress and prompted the resignation of Defense Secretary James N. Mattis. In doing so, he contradicted his own recent claim that the U.S. had achieved its objectives of total victory over Islamic State militants in Syr
23、ia.“Look, we dont want Syria,” he continued. “Were talking about sand and death. Thats what were talking about. Were not talking about vast wealth. Were talking about sand and death,” he said, seemingly contrasting the war-wracked country with Iraq and its vast oil reserves.Iran “can do what they wa
24、nt there, frankly,” he added, a comment likely to unnerve officials in Israel, who have worried that a U.S. withdrawal from its positions in eastern Syria would allow Iran to expand its influence there.“Its not my fault,” he said. “I didnt put us there.”Trump offered little further clarity on the U.
25、S. withdrawal from Syria, which he initially said would take place in 30 days, saying now that the pullout will “take place over a period of time.”Later, in a long riff about Afghanistan, Trump seemed to endorse Moscows 1979 invasion of the country an act that the U.S. viewed as an attempt to spread
26、 communism and waged a long, covert operation to combat during the Carter and Reagan administrations.“The reason Russia was in Afghanistan was because terrorists were going into Russia,” Trump said, making a case to leave the policing of hot spots in the Mideast and Central Asia to countries in the
27、region. “They were right to be there. The problem is it was a tough fight.”The Soviet Union eventually was bankrupted by its Afghan war, Trump added. “Russia used to be the Soviet Union. Afghanistan made it Russia, because they went bankrupt fighting in Afghanistan.”Historians generally agree that t
28、he Russian invasion and subsequent occupation of much of Afghanistan was one of several factors that contributed to the collapse of the Soviet Union, although the country never went bankrupt.For years, Republicans have credited President Reagan with bringing an end to the Soviet Union by his aggress
29、ive increase in U.S. military spending.Trumps comments stood in stark contrast to the view Mattis espoused in the resignation letter he presented last month after failing to convince the president to hold off on withdrawing from Syria.“We must do everything possible to advance an international order
30、 that is most conducive to our security, prosperity and values, and we are strengthened in this effort by the solidarity of our alliances,” Mattis wrote.Mattis comments clearly stung Trump, who responded last month with criticism of his former Pentagon chief. On Wednesday, he stepped that up, claimi
31、ng that he fired Mattis.“Whats he done for me? How had he done in Afghanistan? Not too good,” Trump said. “As you know, President Obama fired him, and essentially so did I.”Obama did not fire Mattis, although the general did retire several months early in 2013 from his position as the head of the mi
32、litarys Central Command after dissenting from Obama administration policy decisions.Tuesday was Mattis final day at the Pentagon. Trump, in a fit of pique after the resignation letter became public, had moved up Mattis termination dateIn addition to his foreign policy comments, Trump also downplayed
33、 Decembers stock market losses, which erased all positive gains for the year, as “a little glitch” and asserted wrongly that there are “probably 30-35 million” immigrants in the U.S. illegally. The nonpartisan Pew Research Center estimates that as of 2016, there were 10.7 million unauthorized immigr
34、ants living in the country, a number that has declined in recent years.Trump repeated his call for Democrats to agree to $5.6 billion in funding for a border wall, and expressed surprise not to have received overtures from them over the holidays to negotiate an end to the government shutdown.“I was
35、in the White House all by myself for six or seven days,” he said. “It was very lonely. My family was down in Florida. I said, Stay there and enjoy yourself. I felt I should be here just in case people wanted to come and negotiate the border security.”Trump, who met later in the day with congressiona
36、l leaders away from TV cameras, has already dismissed a funding proposal from House Democratic leader Nancy Pelosi that includes $1.3 billion in border security funding.While leaving the door open to a compromise, Trump continued to argue for the importance of a wall, pointing to other examples of b
37、arriers. He incorrectly asserted that Obamas Washington residence is surrounded by a 10-foot wall and cited the Vatican, which he said “has the biggest wall of them all.”“When they say the wall is immoral, then you better do something about the Vatican,” he said. “Walls work.”As Trump spoke, a “Game
38、 of Thrones”-style movie poster teasing Iran sanctions “SANCTIONS ARE COMING,” it read lay unfurled across the table directly in front of him. But he made no remarks on the subject.He did, however, comment on Sen.-elect Mitt Romney of Utah, who wrote in the Washington Post on Tuesday that he was tro
39、ubled by Trumps “deep descent in December” and that his deficit in “presidential leadership in qualities of character has been most glaring.”“I wish Mitt could be more of a team player,” Trump said. “And if hes not, thats OK too.”Seeming to warn Romney about the fate that lies ahead for Republican l
40、awmakers who vocally criticize him and his presidency, Trump boasted that he “got rid of” former Sens. Jeff Flake of Arizona and Bob Corker of Tennessee, both of whom opted not to seek new terms last year.Accusing both men of seeking publicity in taking stands against him, Trump suggested that Flake
41、would be seeking a job as a paid cable news contributor or perhaps in another profession that Trump himself once plied.“Jeff Flake is now selling real estate or whatever hes doing,” he said dismissively.There are moments in life when you miss someone so much that you just want to pick them from your
42、 dreams and hug them for real! Dream what you want to dream;go where you want to go;be what you want to be,because you have only one life and one chance to do all the things you want to do. May you have enough happiness to make you sweet,enough trials to make you strong,enough sorrow to keep you hum
43、an,enough hope to make you happy? Always put yourself in othersshoes.If you feel that it hurts you,it probably hurts the other person, too. The happiest of people dont necessarily have the best of 5everything;they just make the most of everything that comes along their way.Happiness lies for those w
44、ho cry,those who hurt, those who have searched,and those who have tried,for only they can appreciate the importance of peoplewho have touched their lives.Love begins with a smile,grows with a kiss and ends with a tear.The brightest future will always be based on a forgotten past, you cant go on well
45、 in lifeuntil you let go of your past failures and heartaches. When you were born,you were crying and everyone around you was smiling.Live your life so that when you die,youre the one who is smiling and everyone around you is cryig.Please send this message to those people who mean something to you,t
46、o those who have touched your life in one way or another,to those who make you smile when you really need it,to those that make you see the brighter side of things when you are really down,to those who you want to let them know that you appreciate their friendship.And if you dont, dont worry,nothing
47、 bad will happen to you,you will just miss out on the opportunity to brighten someones day with this message.Since we went to school, we have access to English all the time, because it is one of the necessary subjects. Before we attend college, we keep our attention on the grammar, but now college means the new stage and we should pay attention to practical English. Here are som
