1、一、情景导入,二、词语与表达,三、美文赏析,UNIT 2 How Can I Help You?,一、情景导入,内容提要The passage in unit introduces readers a special kind of shopgarage sale which is a increasingly popular selling activity in America. The passage firstly tells us about the cause of the Ericksons garage sale. Next, the process of holding th
2、at sale is described and final results of it are also offered to our readers. At last, the author point out that this kind of sale is becoming more and more popular now.本单元的文章向我们介绍了一种特别的售卖方式宅前售卖。这在美国是一种越来越受欢迎的售卖的方式。文章首先告诉我们埃里克森先生举行宅前出售活动的起因，接着主要描述了这次活动的组织过程和结果。文章结尾指出了活动的流行趋势。,Supermarkets, departmen
3、talized, self-service stores are the predominant type of retail outlet for food products in the United States. An average supermarket handles thousands of edible items including meat, fresh fruits and vegetables, dairy products, canned groceries, bakery items, delicatessen, and frozen foods. Some al
4、so carry items such as seafood and liquor. Nonedibles found in supermarkets include household cleaners, paper products, health and beauty aids, and housewares. The markets are located in shopping centers, neighborhood areas, business centers, and along highways.,Self-service stores were established
5、in the U.S. in the early part of the 20th century. The American merchant Michael Cullen is credited with originating the first supermarket, which he called King Kullen, in the borough of Queens, New York City, in 1930. Supermarkets became a significant force in food distribution during the depressio
6、n in the 1930s by combining self-service with low prices, and they experienced an immediate growth. Wider ownership of automobiles and home refrigerators and the availability of packaged groceries contributed to the popularity of supermarkets. Moreover, the general consumer appeal of the supermarket
7、 conceptlarge size, self-service, variety of merchandise, one-stop shopping, ample parking, and low pricesensured their growth. The building of such stores in suburban areas was important in the development of the retail complexes that came to be known as shopping centers, or malls.,Today, supermark
8、ets are operated by chains of various sizes (see Chain Stores) and by independent owners. The supermarket concept is gaining increasing popularity throughout the world. Other lines of retailing have adopted some of the supermarket methods of low-cost mass distribution.,超市，即部门化、自助服务的商店，是美国食品零售商店的主要形式
9、。普通超市都会经营上千种可食品种，包括肉类、鲜水果和蔬菜、奶制品、罐头食品、烤制食品、熟食和冷冻食品。有的还经营海产品和酒类。超市的非食品类包括家用清洁器，纸制品，健康美容护理产品和家居用品。超市一般位于购物中心，商业中心，路边或者比邻社区。,自助服务商店是在20世纪早期在美国建立起来的。第一个超市是美国商人麦克尔库林1930年开的，他称作金库林，位于纽约市魁恩区。在30年代的大萧条时期，因为其自助服务和低廉价格，超市成为食品销售的主要力量，超市也有了迅速增长。汽车和家用冰箱广泛的进入家庭，以及包装食品的供应促成了超市的普及。而且，普通消费者对超市的祈望规模大，自助服务，品种繁多，一站式购物，
10、大停车场，低价促成了其增长。郊区的这些商店建筑在零售综合区的发展中起了很重要的作用，这些零售综合区发展成了购物中心或者卖场。如今，超市，无论大小，都是独立所有的连锁经营。超市的概念在世界上逐渐流行起来。其他销售渠道也开始采用超市的薄利多销的方法。,1Ask students to think out as many ways of selling as possible within one minute and ask them to write down something about to following two topics. The activity could arouse s
11、tudents interest in further learning of the passage of this unit. Thus it could be followed by the introduction of the text.What kind of sale do you know?How is the sale held?,让学生在一分钟内提出尽可能多的售卖方式，并让他们就以下两个话题写出自己的答案。这个活动有助于激发学生进一步学习课文，以便于课文内容的导入。,2Brainstorming,Divide students into serial groups and
12、ask them to discuss and make a conclusion about the best way of sale. Then ask the speaker of each group to present their own idea.,把学生分成若干小组，让他们讨论并做出有关最好的售货方式的结论。让每组同学代表陈述小组意见。,二、词语与表达,单词与短语 prefer vt. (preferred; preferring) 宁可, 宁愿(选择); 更喜欢; (比较起来)喜欢(而不喜欢)(to) prefer .to 喜欢而不喜欢; 喜欢 胜过 e.g. Do you
13、prefer coffee or tea? 你喜欢咖啡还是茶? 2. perhaps adv. 大概, 可能, 多半, 大半; 或许, 或者 e.g. Perhaps they are in need of our help. 也许他们需要我们的帮助.,3. particular adj.,(1) 特殊的; 异常的, 个别的 e.g. I have nothing particular to do this evening. 今晚我没有什么特殊的事要做。 Why did you choose that particular book? 你为什么选那本书(而不是别的书)? (2)过于讲究的, 苛
14、求的, 挑剔的 e.g. She is so particular about her housework that servants will not work for her. 她对家务活太挑剔了, 以至于佣人们不愿给她干活。,4. smart adj.,(1) quick, brisk; clever 灵敏的, 巧妙的, 精明的 (2)bright and new-looking; well-dressed 漂亮的，衣着讲究的 e.g. The general praised the soldiers for their smart appearance. 将军赞扬士兵们穿着整齐。,5.
15、 occasion n.,(1) particular time (at which an event takes place) 场合; (重大的)时刻/节 e.g. on this occasion 这一次 I have met him on several occasions. 我见过他几次。 a great occasion. 盛大场面 (2)suitable or right time for something; opportunity 时机, 机会 e.g. This is not an occasion for laughter. 这不是开玩笑的时候。,6elegant adj.
16、,tasteful or stylish in appearance or manner 优雅的, 文雅的, 有风度的 e.g. an elegant gentleman 举止文雅的绅士 an elegant writer 格调高尚的作家 引申： elegantly adv. 雅致地, 娴雅地,7. sort,(1) n. 种类, 类别, 品种 e.g. people of every sort and kind 各种各样的人 all sort(s) of (=of all sorts) 各种各样的 a sort of 一种, 可以说是的东西 (2) vt. 分类, 整理, 拣选(out) s
17、ort out 整理好,8. Eager adj.,full of interest or desire; keen 渴望的, 殷切的,急切的, e.g. be eager for 渴望, 渴求, 争取 引申： be eager to do 急欲做, 渴望做 e.g. be eager for success 渴望成功 I am eager to do it. 我极想做这件事。,1. Look at these two watches, are not they lovely? 译文：看看这两块表，不漂亮吗？,解析： 这是一个祈使句，后面跟着一个反意疑问句。注意反意疑问句的构成。 句子成分：
18、Look at these two watches, are not they lovely?谓语 宾语 谓语 主语 表语,2. It is made of gold, is not it? 译文：是金质的，不是吗？,解析： 这个句子也是一个反意疑问句，但是其构成是附加在前面主句上的，因此也叫附加疑问句，构成是由主句的谓语助动词的否定加主语。 句子成分： It is made of gold, is not it? 主语 谓语 宾语 补语,3. Do you have anything particular in mind? 译文：你有什么特别想要的吗？,解析： have something
19、in mind短语，对有概念，知道自己做什么 句子成分：Do you have anything particular in mind? 谓语助动词 主语 谓语 宾语 定语,4. Sorting through their old things, they came up with some 1,500 old, unwanted items all sorts of things they wanted to get rid of. 译文：他们在整理旧东西时，找出了1500多件旧的、不需要的东西各种各样的他们想扔掉的东西。,解析： sorting现在分词短语在句中做时间状语，相当于when
20、they are sorting out their old things 本句运用了短语come up with something意为find找到或者提出答案、问题等。例如：she came up with a new idea for increasing sales.她想出了增加销售量的新主意。 短语sort through something表示查看某事物并加以整理 短语get rid of 表示摆脱、放弃 句子成分： Sorting through their old things, they came up with 状语 主语 谓语 some 1,500 old, unwant
21、ed items all sorts of things they wanted to get 定语 宾语 同位语 定语 rid of.,5. They posted homemade signs throughout the neighborhood, ran an advertisement in the local newspaper, then set out the unwanted objects on the front yard of their home, and waited to see if any one would come. 译文：他们在住宅区贴满了自制的标志，在
22、当地报纸刊登了一则广告，然后把不要的物品放在房前的院子，等着看是否有人会来买。,解析： 本句中谓语由四个动词并列构成，分别是post, run, set out和wait 本句中运用了短语set out，安排或摆放物品。例如：well need to set out chairs for the meeting.我们要为会议摆好座位。,句子成分： They posted homemade signs throughout the neighborhood, 主语 谓语 宾语 状语 ran an advertisement in the local newspaper, then set out
23、 谓语 宾语 状语 状语 谓语 the unwanted objects on the front yard of their home, 宾语 状语 and waited to see if any one would come.谓语 宾语,6. The Ericksons neednt have worried. 译文：埃里克森夫妇是不必担心的,解析： need not have done something本不必做某事，表示对已经做过的事情的否定。而need have done something表示本应该做某事却没有做。 句子成分： The Ericksons neednt have
24、worried.主语 谓语,三、美文赏析,Do You Know These?1. Canada is an Indian word meaning “Big Village“.2. “I am.“ is the shortest complete sentence in the English language.3. The longest one-syllable word in the English language is “screeched.“4. The most common name in the world is Mohammed.5. The word “samba“ m
25、eans “to rub navels together.“6. No word in the English language rhymes with month, orange, silver or purple.,7. The phrase “rule of thumb“ is derived from an old English law which stated that you couldnt beat your wife with anything wider than your thumb. 8. In England, the Speaker of the House is not allowed to speak. 9. “Dreamt“ is the only English word that ends in the letters “mt.“,
