1、What is a Menu? 什么是菜单?,In French means “A Detailed List”在法语里的意思是 “细致的清单” Labeled as working Documents or “Blueprints”菜单同样称之为工作资料的标识或蓝图 A Communication, Marketing and Merchandising Tool是一个沟通的纽带，连接市场和商品，生意和生产 Must be in Harmony and Balance to achieve the desired outcomes它必须是协调和平衡的，以此来达到所期望的结果,Evolutio
2、n 发展,A lists of Food最初菜单只是食品的清单 In seemingly random fashion with the food being Raw, Prepared or Cooked慢慢开始介绍食品存在的方式和烹饪方法 With the Formulation of Menus, Artistry and Flair began to Influence the Various Ways and Style of Cooking随着菜单的表达更具有艺术性和鉴赏性，直接影响了多元的烹饪方法和风格 Today Foods from all Corners of the Gl
3、obe are readily Available in Different Menus.当今，可以轻而易举地得到来自世界各地的食品，因此菜单的制定更为广泛,Consideration to Planning Menu 菜单制作的考虑,Competition Location Customers (spending power) Modern Trends in Food Fashion Space & Kitchen Equipment Number and Capability of Staff Availability of Supplies Costing,竞争 地点 顾客 (具有消费
4、能力的) 食品流行趋于现代 厨房的设备和空间 员工的数量和能力 有效的原料供给 成本计算,Starting Process 最初的程序,Competition 竞争 Location 地点 Customers (spending power)顾客 (消费能力),Consideration Options 考虑抉择,Modern Trends in Food Fashion食品流行趋于现代 Space & Kitchen Equipment厨房的设备和空间 Number and Capability of Staff员工的数量和能力 Availability of Supplies有效的原料供给
5、,Most important Element 最重要的因素,Costing 成本计算,Types of Menu 菜单的种类,Ala Carte Menu 零点菜单 Set Menu 套餐菜单 Function /Buffet Menu 宴会自助菜单 Cyclic Menu 循环菜单,Ala Carte 零点菜单,Literally translates to “According to a Card”直面翻译为“以卡片为根据” Free to choose the Number & Type of Dishes.菜单被客人用来选择菜品的数量和类型 The Dishes are “Cooke
6、d to Order”所有菜品依照订单制作 A Waiting Time有等待的时间 Each Guest, (or table) is served at his or her Own Pace依照不同客人的速度服务,Set Menu 套餐菜单,Table dhote Menu, “Table of the Host”可以称之为桌餐的灵魂 Fixed and Limited Number of Courses通常设定好菜的道数 Most Commonly 3 to 4 Course通常为三道菜配咖啡 There is Some Choice of Dishes within the Cour
7、se有时有可选择的主菜 The Price is Set or Fix菜单价钱是固定的 All Guests are Served the Same Meal One Course at a Time所有的客人在同一时间服务,A typical 3 Course Set Menu 三道菜菜单,Entre or Starter 头盘 Main Course 主菜 Dessert 甜品 Coffee or Tea 咖啡，茶,A typical 4 Course Set Menu 四道菜菜单,Example A Appetizer 头盘 Soup 汤 Entre 主菜 Dessert 甜品 Coff
8、ee or Tea 咖啡，茶Entre in America is main course, But In Europe, Entre is refer to as first course,Example B Entre or Starter 头盘 Main Course I 主菜1 Main Course II 主菜2 Dessert 甜品 Coffee or Tea 咖啡，茶,Function/ Buffet Menu 宴会及自助菜单,Special Occasion ; Weddings or Parties特别适用于大的宴会 Fixed Price有固定的价钱 Similar to
9、Set Menu, but Offers Little to No Choice类似于套餐菜单，只有少量的选择 It can be Four to Eight Courses or More可以是4-8道菜或是更多 Buffet it can be choice of International or Local自助餐形式可以是国际的或中式的,Menu Cycle 循环菜单,These are Compiled Menus To cover a Period of Time: One, Three, Six or Twelve Months.是用于覆盖一段时间内的编制好的菜单,Which ar
10、ea uses Cyclic Menu? 哪些区域用循环菜单,Horizon Club Lobby Lounge Caf Restaurant Banquet Gourmet Shop,豪华层 大堂酒吧 咖啡厅 西餐厅 宴会厅 美食店,Why Cyclic Menus? 为什么使用循环菜单,Planning Training Ordering Consistency Cost saving,有计划 可培训 订单容易 标准统一 节约成本,Menu Structure 菜单的结构,Length Design Language Presentation Planning,菜的道数 菜式设计 语言运用 外观表现 菜单计划,
