1、商务英语口语练习题及评分标准Mini-Presentation Topic1: What have you learned from Business Spoken English Course? Prompts for your reference:1. Your understanding about Business English-What is Business English1)Business English is specially used in business activities, which is basically divided in two parts: Soc
2、ial Business English and Common BusinessEnglish.2).The importance of learning this course3).The differences between Business English and Daily Used English based onbusiness background, etiquettes, professional words and expressions,)2. What have you achieved from learning Business English according
3、to your real Situation(you are supposed to give some real examples).Tpoic2. Talking about the etiquettes of telephone communicationPromptings:1. Pay attention to 4 points:When, where, who and what.2. Principles for telephone:1）clear: 清晰原则purpose, voice, pronunciation and language;2）attitude:友好礼貌原则fr
4、iendly, serious, active and respectful3） repeat-important information(time, place number, person)4） polite-language and smile5） professional-telephone image 专业化原则6) effective:效率原则prepare well before your callTopic3: My College Life Summarize your college life briefly according to your own situation.
5、Topic4: Self introduction for job interviewAttention:You must find a job position which you are interested and applying for, then give your self introductionaccordingly.Prompts(for your reference):1. Express your job objective show your interest in the job position.e.g. Im interested in the position
6、 of a salesman.I would like to apply for the position of (like) a salesman.2. Your self introduction according to the job responsibilities and requirements ( I think/ Im confident that my educational background and experience qualified for the job)1) Your present situation (who are you)My name is, a
7、nd ageI will graduate from Neusoft Institute of Information with a bachelor degree.2) Your past experience (what did you do)A. educational backgroundI was studying in department of the Information Technology and Business Management. My major is E-Commerce. (say some main courses you have learnt)and
8、my minor is Computer Science.),B. honors and rewards you have gotC. working experience and internshipD. social activities, like love campaign , volunteer campaign and commonweal, etc.3) Your future expectation (what do you want to )eg.: To get some experience in business.To learn more about business
9、 related knowledge. and skillsTo realize you own personal value4)your competitive advantages for the job position (what can you do for the company)A. your understanding about the position you are applying forB. your skills(such as English speaking / Computer)C. Your ability (such as ability of organ
10、ization, team working, etc.)D. Your characters ( warm-hearted, outgoing, diligence, adaptable, hard-working, etc.)E. your professional certificates: like E-business specialist ,etc.Closing sentence like: I would appreciate your consideration about me.I would looking forward to your good news.Topic 5
11、 My first experience of part-time job According to your own situation.Topic6：About the Process of International Trade 1) What is International TradeInternational trade is the exchange of goods and services across international boundaries or territories. 2) International trade basically has 4 process
12、:Preparation before businessResearch (market / customer/ product)Establish business relationsBusiness NegotiationInquiry / offer / counter offer / acceptanceContract Signingcost calculatingcontract making and signingContract Performance L/C / goods/ shipment/ paymentTopic 7: About Self CondidenceWha
13、t is self confidence? Why self confidence is very important?How do you think about self- confidence？How to be self confident?Topic 8: Try to promote your productPrompts for your reference Try to let customers know much about your products and persuade them to choose your products successfully( you a
14、re supposed to give a real example):1) The name and features of the product 2) The function of the product3) The size, shape of the product .4) The price, superiorities of the product.5) The guaranteed period.6) The after sales service of the product. 7) The sales position, reputation of the product
15、.8) Some other selling points or information about the product.9) The advantages of the products compare with the other products.10)The benefits the product can bring to the customers, etc.Topic9: Brief on Business NegotiationPromptings: (提示参考)1. Business Negotiation is a crucial step in the process
16、 of International Trade1). International Trade process is including Preparation before business; BusinessNegotiation; Contract signing and Contract performance.2) The process of business negotiation basically has 4 steps: they are inquiry,Offer(quotation), counter offer and acceptance.3) The content
17、s of Business Negotiation are price- centered trade terms and conditions. Such as : terms of quality, quantity, size, price, package, delivery, payment, insurance, and so on.4) Business Negotiation on price terms is the most important(why).5）The most important negotiation principle is to get mutual
18、benefit and reachA “Double Win”.Topic10 How to grasp an opportunity?Prompts for your reference:A saying says: “An opportunity just prefers those who are well prepared” No matter what are we going to do in the future, a good preparation is very important to grasp a good chance. A good preparations ba
19、sically including the following points: Basic KnowledgeNo matter what position are you going to take, to grasp a good chance , you must learn enough basic knowledge regarding the position you are interested in. For instance, if you want to be a salesman, you should know some basic knowledge like : M
20、arketing , E-business, BusinessEnglish as well as international trade, etc.Some Skills and AbilitiesAlmost every company requires such skills as writing , speaking, reading, listening computer skills ,etc., those are the basic skills an employee should have.Besides, an employee should have your own
21、competitive advantages or special abilities to be superior to the others, so that to stand up the competition. Such as :Abilityof organization, team working; self learning, Good communication and presentation skills , leading ,decision making, executing , researching, reasoning, creating ,persuading
22、 ,etc.Good Personalities Outgoing, easygoing, diligent, ambitious, self-confident, optimistic, warm-hearted, energetic, patient, careful, supportive. Self-management, hard-working, independent and able to deal with pressure. etc.Experiences Most of the enterprises prefer employee to have working exp
23、erience, including all relative activities except your academic courses. Like activities inside or outside school, part time job,internship , or some practical classes, etc.An Active Attitude and Sense of Responsibility No matter what job we are going to do, having an active attitude and a sense of
24、responsibility to the work is crucial. By doing this , we can learn anything we didnt knowwe can overcome any difficulties we meet , so we can do any kind of jobs well.Conclusion: (according to your own ideas)Tpoic 11: My Career Plan after graduationState briefly on your Career Plan after graduation
25、1. What is your dream?2. Why do you have this dream?3. How to realize your dream ?Topic12 : Talk about the Importance of Telephone Communication Prompts for your reference:1. Information is very important for business activities.As we are living in a information society, Information is very importan
26、t for business activities.2. The function of Telephone CommunicationTelephone Communication is fast information transferring, with low cost, and good efficiency. Businessman using telephone to exchange information, to communicate, to exchange information and ideas , to keep good relationship, to dis
27、cuss business plans, to solve business problems, to arrange business visiting, such as reserve hotel, to book an air ticket ,etc. 3. We should master the following basic Telephone Communication Skillssuch as:Asking for a telephone number Call to find someone , but the line is engaged.Call to speak s
28、omeone, but he(she) is outTo leave a massage Call to express your business ideas.To inform some thing To make an appointment To discuss a plan Topic13: What are the advantages and disadvantages of an e-ticket?Promptings: (提示参考)1) What is an e-ticket?2) The advantages to use an e-ticket Compare with
29、the traditional paper ticket3) The disadvantages to use an e-ticket Compare with the traditional paper ticketTopic14 How do you understand the “market oriented “concept for Job Hunting?Prompts for your reference:1. Looking for a job is a process of self-marketing.2. According to Marketing theory, “m
30、arket-oriented” means to promote products according to the market requirements.3. For Job hunting, we are the products, and the market requirement is the job related company, and the job requirements.4. We should study the company and the job requirements well before we decide to apply for the job,
31、then we could promote ourselves accordingly and effectively.Topic 15: Why more and more people prefer to dine out?Prompts:1) For saving timeIn our competitive world, due to the fast speed of our life, more people prefer to dine out in order to save time. 2) For interpersonal socialitySociality is ve
32、ry important for our work and our life. Such as to make friends, to exchange information, to share our feelings and ideas, to have some amusement activities, etc.3) For enjoying our lifeWith the improvement of our life quality, more and more people like to dine out, to enjoy a new life style, a spec
33、ial taste and wonderful environment.4) For business purposeEspecially for businessman, to have a dinner in a restaurant becomes a very important business activity. Except saving time, socialize with people, and enjoying our life, businessman prefer to dine out for business purpose. They used to find
34、 a comfortable place to entertain their customers, to make better understanding about each other, to discuss business matters.We can find that by business dinner, businessman keep a good relations with customers, signed a lot of business contracts, solved many business problems, reached lots of busi
35、ness agreement, etc., So Business dinner has been made a great contribution to the success of business So thats why more and more people prefer to dine out.Tpoic16. How do you think about the advantage and disadvantage of using laptop computer?Promptings: (提示参考)1） ITs important and necessary for the
36、 students from IT school to use laptops 2） But some of the students could not resist the allure and charm of something on the net( like : computer games , Movies , TV shows, etc.) , which brought negative influence on them.3） What is a proper why to make full use of laptop?4）Topic17: What is your Se
37、lling Point When looking for a job?1. What is “Selling Point”It can be your Knowledge. Ability, Attitude or your Character, which could bring values or benefit to the company.2. State your Selling Points which could draw the companies attention, and would like to accept you.Topic 18 What are the key
38、 information we should care about a Job Wanted AD?Promptings: (提示参考)1. Job related company (nature ,history, line of business, main product, managingphilosophy , and so on)2. Job related basic information (job title, in which department , who is the direct supervisor, part time or full time job? Nee
39、d to take business trip or not? etc.?)3. Job related key Requirements:Functions of the jobThe required Qualification , Responsibilities, Knowledge and Skills, Experience and Ability, Characters ,and so on.4. Career prospective Training or further study opportunityPromotion opportunity Topic19: Attit
40、ude is everything Attitude forms our habitsHabits make our charactersCharacters decide our fate Topic20 . What do you think about “ The relation between internship and studyin classroom”谈谈你如何看待实习与课堂学习的关系Promptings: (提示参考)1、The importance of finishing school study 完成学业的重要性2、The necessity of internshi
41、p 实习的必要性3、 How to deal with the relationship between study and internship如何处理两者之间的关系Attention:You are requested to give a Introduction of your Subject (put forward your Subject or your Main Idea) then you should state your Main Points of View to support your Subject (with some ideas and examples ),f
42、inally you should make up Conclusion of your speech.考试要求及评分方法：内容：综合口语测试 ，得分点：1. 主题陈述 1 分钟；2. 语音语调基本正确；3. 语法基本正确；4. 阐述主体切题、深入、完整、有逻辑性5. 回答问题：准确、深入、完整、逻辑性。形式：个人观点陈述与现场问答结合（模拟剑桥商务英语口语考试题）共计 20 道考题，学生现场抽签确定所选考题，然后围绕主题进行述（1 分钟） ，再回答老师提问（每人被问 2 个问题，每人共计 2-3 分钟时间） 。记分方法：（满分共计 100 分,占总成绩的 50%） ）（A 级/90-100
43、分）：个人演讲 1 分钟或 1 分钟以上者；回答问题比较流利；语音语调基本正确；思路比较清晰，意思表达比较完整、准确；商务专业语言比较流利，错误较少；能结合所学商务知识背景、灵活运用专业术语发挥创意。（B 级 /80-89 分） 个人演讲 1 分钟或 1 分钟以上者；回答问题基本流利；语音语调无明显错误；思路基本清晰，意思表达基本完整、准确；商务专业语言比较流利，无大错误；（C 级/70-79 分）个人演讲 基本达 1 分钟者；回答问题虽然不太流利，但能够基本正确回答出来；语音语调无明显错误；思路不太清晰，但意思基本表达出来；商务专业英语不太流利，无大错误；（D 级 60-69 分）个人演讲 少于 1 分钟者；回答问题虽然不流利，但能够基本回答出来；语音语调有少量错误；思路不太清晰，基本意思表达一般；商务专业英语不太流利，出现较大错误；（D 级 59 分以下）：不及格。低于 D 级标准，酌情给分。随堂考试时间： 电商应用 1 班 2014 年 12 月 29 日、30 日 电商应用 2 班 2014 年 12 月 25 日、30 日
