1、Unit 8,Communication Workshop,brochure,a small magazine or book containing pictures and information about sth. or adverting sth.,How to write a brochure?,Task 1: Read the Camp Xtreme brochure and match the paragraph(s)(1-3) with these headings.,The main feature Introduction Whats special?,P2,P1,P3,T
2、ask 2: Find examples of these brochure writingstyles in the text.,a) Using opinion words to make the product/service sound more exciting.,b) Writing directly to the reader.,c) Using facts to make the product more real.,d) Keeping the writing as simple as possible by dividing the text into sections.,
3、Layout（布局）,Camp name and opening statement Write a catchy line to attract the readers attention.,Camp Xtreme The best adventure holiday youll ever have!,Section 1 Introduce some general information on your camp, e.g. size, location,Camp Xtreme is located on a private beach on beautiful Isle of Skye.
4、,Section 2 Describe the main features of service your camp provides.,Well teach you survival skills, where youll learn how to make a fire and build your own shelter.,Section 3 Mention something that distinguishes your camp from other similar ones.,We are the only camp in the UK to offer survival ski
5、lls training from real experts.,Section 4 Make a promise & tell the readers how to contact you.,Youll have so much fun at Camp Xtreme. Call us today on 0235 776342 or e-mail at .xsc,Vocabulary review: 冒险营地 训练有素的 有经验的 技能,adventure camp,well trained,experienced,skill,Now imagine you work for an advent
6、ure camp called Williwaw. Please write a brochure for your camp to attract more young people. You are required to do teamwork.,Task 3 Writing,Put the information into English. Camp name and opening statement Write a catchy line to attract the readers attention.,Williwar Adventures,Paradise for young
7、 explorers!,Section 1 Introduce some general information on your camp.,Word Bank: 1) 独特的 2）野外体验 3）个人成长,personal growth,unique,wilderness experience,We are an adventure camp for teenagers. We have been creating unique adventures for young adults since 1999. Our wilderness experience not only help you
8、 develop your outdoor skills, but also focus on the teamwork and personal growth.,We only run a handful of trips each summer. This enables us to maintain program quality. Each trip is limited to 10 or 12 students. A small group helps activities run smoothly and efficiently. With the guidance from th
9、e instructors, you learn to manage everything on your own, from cooking to menu planning. By doing so, you learn the importance of relying on each other and the sense of responsibility.,We offer a variety of activities, including backpacking, surfing, whitewater rafting and so on, among which coast
10、sailing is unique. With only 5-6 students on board but two highly instructors along，we can assure individual attention. We are the only program of this kind in U.S,Youll have so much fun at Williwaw. Call us today on 800.585.2523 or e-mail at ,Homework: Ask Ss to self-correct the mistakes in their writing and hand in one copy the next day.,
