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国际知名咨询公司的图表大全.PPT.ppt

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1、Templates Graphs,US Business Group,General rules Presenter/timingBar and column graphs Presenter/timingLine and combination graphs Presenter/timingArea graphs Presenter/timingPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timing,Agenda,Create graphs using the native PowerPoint c

2、hart software, rather than pasting graphs from Excel,Participation in Harley Davidson conventions, 1998-2002 Thousands of people,CAGR 1998-200268%,Title is bold, with the time period appearing after a comma. Always write out the year in full. The optional subtitle provides additional info on the dat

3、a and is not bold, italics, 2 points smaller than the title. Line spacing is 1,Axis titles are optional and should not be used if the information is given elsewhere or is self-evident,The CAGR block should be placed to the right of the graph. Font size should be close to that the graphs data labels,

4、In general, use whole numbers unless you have a specific reason for including decimals,When the data refers to projected or estimated figures, add “E” to the year label,When used, axis tick marks should be placed on the outside of the axis,Remember to adjust the document title tracker when you creat

5、e a new document. It should match the name of the PowerPoint file,In general, include all relevant information while keeping the graph as simple as possible,Cumulative number of Rhodes Scholars, 1900-1980 Harvard vs. Yale,All numbers in the graph (data and axis labels) should be the same size. Text

6、labels may be smaller if necessary,Do not add unit symbols (e.g., $ or M) to the axis labels (except for %).Set the intervals to the largest reasonable value possible,In general, do not use borders on bars, columns, pie pieces, et cetera,If a legend is needed, place it to the right of the graph or w

7、ithin the plot area. Do not add a border and set the font to roughly the same size as the data labels,If resizing graphs in the main PowerPoint application, make sure to use only the corner object boxes (see diagram) Make sure that the graph is resized with the same aspect ratio (vertical/horizontal

8、 proportions) If the text becomes distorted, undo immediately!,The safest way to change the size or position of graph elements is to do so within the native graph application itself,Use the corner object boxes only when resizing graphs! It is also advisable to hold down the key when doing so,Be care

9、ful when resizing graphs!,When choosing colors for adjacent graph elements, be sure to alternate light and dark colors (examples from the color palette shown below):,Growth in color bars, 1990-2000 Millions of Pixels,1,3,4,If you want to insert a callout, use this type of text box, not the yellow on

10、es used in this document for editorial comments,If a given data element is too small to fit a data label, place the label outside in a separate text box,Try to use colors from the main color palette as much as possible,Select from the palette shown below for box fills, graphs, shadows, and other col

11、or elements,Additional colors, if needed,General rules Presenter/timingBar and column graphs Presenter/timingLine and combination graphs Presenter/timingArea graphs Presenter/timingPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timing,Agenda,Bar graph, 1 data series,Title, time

12、period Subtitle,Axis title,Axis title,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Bar graph, 2 data series,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Title, time per

13、iod Subtitle,Axis title,Axis title,Bar graph, 12 categories,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Title, time period Subtitle,Axis title,Axis title,Stacked bar graph,21,35,40,84,54,Source: Text is Arial, 8-point, plain; a semic

14、olon should separate each item; the line should end in a period.,When necessary, give the total for the column in a separate box,Title, time period Subtitle,Axis title,Axis title,100% stacked bar graph,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end

15、in a period.,These “series lines” are optional and can be turned on and off under “Format Data Series/Options”,Title, time period Subtitle,Axis title,Axis title,Column graph, 1 data series,CAGR 1998-2002xx%,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should

16、 end in a period.,Title, time period Subtitle,Axis title,Axis title,Column graph, 2 data series,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Title, time period Subtitle,Axis title,Axis title,Column graph, 2 data series, 15 categories,

17、Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Title, time period Subtitle,Axis title,Axis title,Stacked column graph,21,35,40,84,54,CAGR Categories A-Exx%xx%xx%xx%xx%xx%,Source: Text is Arial, 8-point, plain; a semicolon should separat

18、e each item; the line should end in a period.,Total,Title, time period Subtitle,Axis title,Axis title,CAGR Categories A-Exx%xx%xx%xx%xx%,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Title, time period Subtitle,Axis title,Axis title,10

19、0% stacked column graph,Waterfall chart, single step,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Title, time period Subtitle,Axis title,Axis title,Waterfall chart, double step,Source: Text is Arial, 8-point, plain; a semicolon should

20、 separate each item; the line should end in a period.,Title, time period Subtitle,Axis title,Axis title,Half-size bar and column graphs,Source: (a) source for first graph; (b) source for second graph.,Title, time period Subtitle,Axis title,Axis title,Title, time period Subtitle,Axis title,Axis title

21、,Half-size stacked column graphs,Source: (a) Source for first graph; (b) Source for second graph.,Title, time period Subtitle,Axis title,Axis title,Title, time period Subtitle,Axis title,Axis title,Half-size waterfall charts,Source: (a) Source for first graph; (b) Source for second graph.,Title, tim

22、e period Subtitle,Axis title,Axis title,Title, time period Subtitle,Axis Title,Axis title,One-third-size bar and column graphs,Axis title,Axis title,Source: (a) Source for first graph; (b) Source for second graph; (c) Source for third graph.,Axis title,Axis title,Axis title,Axis title,Title, time pe

23、rioda Subtitle,Title, time periodc Subtitle,Title, time periodb Subtitle,One-third-size waterfall and stacked column graphs,Axis title,Axis title,Source: (a) Source for first graph; (b) Source for second graph; (c) Source for third graph.,Title, time perioda Subtitle,Title, time periodc Subtitle,Tit

24、le, time periodb Subtitle,Axis title,Axis title,Axis title,Axis title,Tornado chart: back-to-back bar graphs,Axis title,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Category A,Category B,Category C,Category D,Category F,Axis title,Cat

25、egory E,Title, time period Subtitle,Tornado chart: horizontal stacked chart,Axis title,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Category A,Category B,Category C,Category D,Category E,Category F,Category G,Category H,Title, time pe

26、riod Subtitle,General rules Presenter/timingBar and column graphs Presenter/timingLine and combination graphs Presenter/timingArea graphs Presenter/timingPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timing,Agenda,Basic line graph,CAGR 1996-2003xx%xx%,Source: Text is Arial, 8-p

27、oint, plain; a semicolon should separate each item; the line should end in a period.,Datapoint markers are 5 points in size,Title, time period Subtitle,Basic line graph with data labels,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,CAG

28、R 1996-2003xx%xx%,Title, time period Subtitle,Multi-line graph with CAGR,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Axis title,Axis title,CAGR 1998-2002xx%xx%xx%xx%xx%,Title, time period Subtitle,Line graph: dual axis,Source: Text i

29、s Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Axis title,Axis title,Axis title,Title, time period Subtitle,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Axis title,Axis title,Axis titl

30、e,The break lines and the zero marker are added separately,Title, time period Subtitle,Line graph: dual axis (with pasted scale break on secondary axis),Combination line and column graph: dual-axis,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a

31、 period.,Axis title,Axis title,Title, time period Subtitle,Axis title,Half-size line graphs,Axis title,Axis title,Axis title,Axis title,Title, time perioda Subtitle,Title, time periodb Subtitle,Axis title,Source: (a) Source for first graph; (b) Source for second graph.,One-third-size line graphs,Axi

32、s title,Axis title,Axis title,Title, time periodc Subtitle,Title, time periodb Subtitle,Title, time perioda Subtitle,Axis title,Axis title,Axis title,Axis title,Source: (a) Source for first graph; (b) Source for second graph; (c) Source for third graph.,Curved line chart (no data),Source: Text is Ar

33、ial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Title of chart Subtitle,Axis title,Axis title,Bell curve chart (no data),Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Title of chart Subtitle

34、,Axis title,Axis title,Agenda,General rules Presenter/timingBar and column graphs Presenter/timingLine and combination graphs Presenter/timingArea graphs Presenter/timingPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timing,Area graph: data labels inside,Source: Text is Arial, 8

35、-point, plain; a semicolon should separate each item; the line should end in a period.,Title, time period Subtitle,Axis title,Axis title,Area graph: legend included,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Title, time period Subti

36、tle,Axis title,Axis title,100% stacked area graph,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Title, time period Subtitle,Axis title,Axis title,Half-size area and 100% stacked area graphs,Axis title,Axis title,Axis title,Axis title,T

37、itle, time perioda Subtitle,Title, time periodb Subtitle,Client,Competitor 1,Competitor 2,Competitor 3,Client,Competitor 1,Competitor 2,Competitor 3,Source: (a) Source for first graph; (b) Source for second graph.,One-third-size area graphs,Axis title,Title, time periodc Subtitle,Axis title,Title, t

38、ime periodb Subtitle,Title, time perioda Subtitle,Source: (a) Source for first graph; (b) Source for second graph; (c) Source for third graph.,Client,Competitor 1,Competitor 2,Competitor 3,Client,Competitor 1,Competitor 2,Competitor 3,Client,Competitor 1,Competitor 2,Competitor 3,Axis title,Axis tit

39、le,Axis title,Axis title,General rules Presenter/timingBar and column graphs Presenter/timingLine and combination graphs Presenter/timingArea graphs Presenter/timingPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timing,Agenda,Source: Text is Arial, 8-point, plain; a semicolon sh

40、ould separate each item; the line should end in a period.,Title, time period Total = xx million,Order the pieces from largest to smallest, unless some other order is appropriate.In general, the angle of the first slice should be set to zero degrees,When necessary, place the total figure in the subti

41、tle,Pie graph: labels on outside,Pie graph: labels on inside,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Title, time period Total = xx million,The data labels are positioned in the “center” and then moved as needed,Half-size pie grap

42、hs,Title, time perioda Subtitle,Source: (a) Source for first graph; (b) Source for second graph.,Title, time periodb Subtitle,These “leader lines” can be set automatically under “Chart Options/Data Labels”,Data labels should be either all inside or all outside the pie pieces,Half-size pie graphs wit

43、h separated piece,Title, time perioda Subtitle,Source: (a) Source for first graph; (b) Source for second graph.,Title, time periodb Subtitle,Create pie graph as usual, then move out selected piece manually,Dual pie-of-pie graph,Title, time perioda Subtitle,Source: (a) Source for first graph; (b) Sou

44、rce for second graph.,Title, time periodb Subtitle,To create this graph, enter the data categories in reverse order (so A ends up on the left) and change the angle of first slice so that the piece to be exploded (C) straddles the 90-degree position,General rules Presenter/timingBar and column graphs

45、 Presenter/timingLine and combination graphs Presenter/timingArea graphs Presenter/timingPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timing,Agenda,Scatter plot with trendlines,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in

46、 a period.,Title, time period Subtitle,Axis title,Axis title,Trendlines can be created and modified under the “Chart” menu,Scatter plot with four quadrants,Title, time period Subtitle,Use white “foreground” on markers to delineate overlapping data points,Source: Text is Arial, 8-point, plain; a semi

47、colon should separate each item; the line should end in a period.,Complex scatter chart,Title, time period Subtitle,Axis title,Axis title,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.,Bubble graph,Title, time perioda Subtitle,Axis Titl

48、e,Axis title,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.(a) Area of circles reflects xx data.,Radar graph,Title, time perioda Subtitle,Axis title,Axis title,Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.(a) Area of circles reflects xx data.,

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