1、1 2 3 100 = 4 5 6 7 230 150 70 118 1308 310 1808 98.2 11 3 1 533 94.3 50 378 11.35 12 9 10 10 4 16 6 21 9 1 10 22 11 23 3 8 170 72 66 51 11 2010 160 1.63 7.4 2005 2007 4A 1996 6 100 4680 15 12 13 14 15 2004 2008 2020 29.8 28 16 1718 19 50 20 2010 1884.68 13.5% 147.38 16% 65 A 25 4A 14 57 21 22 2009
2、98% 23 24 13 27 25 26 27 28 29 30 SWOT 1 S Strength W Weakness 36 31 SWOT 2 O Opportunlty T Threat 100 32 SWOT 33 KPI 34 35 KPI KPI36 KPI37 KPI 10 10 10 10 10 50 6 10 2 4 0 22 8 10 8 8 8 42 7 6 4 6 4 27 KPI KPI38 resort resort GOOF resort ( ) 100- 300 1.5-4 2-7 SPA resort 100 45 1 Resort 39 resort resort Resort 100-300 Resort 40
