1、,Unit 5,Section 1:Spot dictation Topic for warming up: the function of the windIn the past we watched the wind closely. (1) Hunters knew that game moved (2) with the winds, that keeping the wind in (3) ones face was essential to a successful (4) stalk. Farmers knew that changing winds brought (5) ra
2、in or drought.Polynesian* sailors could find islands beyond the (6) horizon by lying on their backs in their (7) canoes and feeling the swells* caused by winds (8) rushing onto islands many miles away. Eskimos could (9) navigate in Arctic whiteouts*, when fog or snow (10) obscured all landmarks, by
3、following remembered currents of air over the snow and ice.Today few people can tell where the wind comes from. We live inside walls, (11) surrounded by chrome* and glass, and the winds outside are often (12) gusts of our own making - the wake of (13) rushing automobiles, the tunneling of air down n
4、arrow city streets. We get our weather (14) from the news, not from the wind behind us. We hear the wind as house sounds: the (15) rattle of windows, the scratching of branches at a window (16) screen, the moan of a draft under the (17) hall door. These are pop music, not the (18) classical style of
5、 the wind, which is the collision of leaf and blade, the (19) groan of branches under stress, the (20) stirring of ocean waves.,Part 2,Reparation: action of repaying or of making up for losses, wrong acts, or injuries Listening for gist 1. This passage is about slavery reparations;2. The key words a
6、re slavery reparations; vote; resolution; descendant; disadvantage; skin color; compensate, blacks, suffer.,Section 2,part 1 Dialogue Cheapo ticket Topic for warming up: what problems will you meet when you have a touring?True or false question: T 1. Both of the speakers like traveling very much. T
7、2. One of the speakers believes traveling can sometimes be frustrating. F 3. He bought the air ticket from a famous travel agent. F 4. He traveled on a British Airline flight to Hong Kong last year. F 5. They had to stay the night in the airport hotel because they would miss the connection to Hong K
8、ong. F 6. He couldnt catch the next plane to Hong Kong because he didnt have an Aeroflot ticket. F 7. He spent the next three days exploring Moscow. T 8. He wont buy cheap tickets again.,Part 2 passage,Words: Cater: provide with food ,drink Aisle: narrow pathway among the rows of the seats or sectio
9、ns. Cram: completely fill Entre: 1.one dish between two main meat dishes; 2.permission Pre-listening Question; Do you know anything about Chinese cuisines?,Sentence dictation,1.Two years ago, there were three freezers in the store that catered to people from the Indian subcontinent and now there are
10、 55. 2. A few blocks away at the Pacific Supermarket, which specializes in Chinese and Thai food, frozen dinners fill two long aisles. 3. Other ethnic groceries are enjoying explosive growth in sales of frozen meals to immigrant and second-generation customers with less time, inclination or ability
11、to cook the foods of their homeland. 4. By 2010, the Hispanic-American population in the United States is expected to grow 96 percent and the Asian-American population is expected to grow 110 percent. 5. Europe is ahead of the United States in terms of big companies but the trend could grow here.,De
12、tailed listening: complete the chart,Nationality Italian Mexican Asian countries Amount US$1.28 billion US$488 million US$463 million Percentage 6.1 20.6 12.3 Total US$2.2 billionWho mostly makes the food? Making the food are mostly small businesses closely linked to immigrant populations from Asia,
13、 Latin America and Africa. What do you know about Deep Foods? Deep Foods started out in the late 1970s as a family-owned snack business, they started making vegetarian frozen food in the mid-1980s. It has since diversified into non-vegetarian, natural and low-sodium dishes and is now adding frozen T
14、hai and Chinese entrees even as it markets its Green Guru line of Indian dishes.,Section 3 news,Therapy Dogs International, located in New Jersey, was founded in 1976 by Elaine Smith, a registered nurse who observed the benefits of pets interacting with patients. Studies have shown holding or pettin
15、g an animal can lower a persons blood pressure, release tension and ease loneliness and depression. Since September (terrorist attacks), dog trainer Jean Owen has spent a lot of time visiting firehouses and Red Cross respite centers for workers at Ground Zero. In New York City, there continues to be
16、 a need for specially-trained dogs to comfort people who have been traumatized by disaster. One victim remarked, “With people, you have to talk about your feelings. but a dog knows how youre feeling.“,News 2 robots,(仿真机器人) humanoid robot,1.Whats the value of the new robot SDR4X? It costs as much as
17、a luxury car. 2.Who made it ? Sony made it. 3.What roles will the humanoid robots play? They will entertain their owners with their walking, talking and tricks. 4.What does “remote presence robots” mean? It means that these robots allow their owners to control them from anywhere in the world by usin
18、g the Internet. 5.When will the new robot SBR4X be put on the market? Sony will put SDR4X on the market by the end of the year.,The new SDR4X stands only 60 centimeters tall, but Sony still says it could be part of the family. But it will have to be a wealthy family. Its creators say it will cost as
19、 much as a luxury car!Electronics companies across the globe are racing to develop the next great robot for use around the home. Some, such as the SDR4X, are humanoid* robots meant to entertain their owners with their walking, talking and tricks. Others are made to do chores, such as mow the lawn or
20、 wash the car Robots could help kids do their homework, or make learning fun, for example.Rodney Brooks is the Artificial Intelligence Director at the Massachusetts Institute of Technology. His company, iRobot (eye-robot) Corporation, has developed what it calls “remote presence“ robots. They allow
21、their owners to control them from anywhere in the world by using the Internet. He calls this “robottling“.As for the fun side, the industry is developing companion robots for elderly people who are lonely. And Sony expects to put its SDR4X on the market by the end of the year.,News item 3,Words: 1.
22、Multifunctional: of many function 2. Duplicate: (n) an exact copy; (v) to make an exact copy of Exercise : listen to the news and complete the following passage:Future robots will be able to duplicate human response, so that they might be able to function as helpers for the elderly or the handicappe
23、d. Researchers have already made some gains robots that respond to hand signals, voice commands, light and darkness and those gains are visible on todays toy market. In about 20 years, the children playing with robot toys today could be the first generation to live with robots in their homes as adul
24、ts.,The sophisticated combination of electronics and software empowering todays toys may run tomorrows household robots, according to engineer Pradeep Khosla, at Carnegie Mellon Uuniversitys Robotics Institute.Mr. Khosla is presently working on programming robots to duplicate human response, so that
25、 in the future robots might be able to function as helpers for the elderly or the handicapped.He says he has made some gains_ robots that respond to hand signals, voice commands, light and darkness and those gains are visible on todays toy market.Home robot helpers may be a distant dream, he says, b
26、ut industrial robots are an essential part of most factories today.As forth future, Pradeep Khosla says a person will be able to turn to his or her robot helper and say get me a Coca Cola. That robot will then walk to the refrigerator and open the door. That future is about 20 years off ,Mr Khosla e
27、stimates. The children playing with robot toys today could be the first generation to live with robots in their homes as adults.,Section 4 part 1 feature report,True or false questions: T 1. “Doctors without Borders” is a Paris-based organization. F 2. 150 experts who are brought together by this or
28、ganization will meet in New York next week. T 3. The medical experts are calling on the governments of the major donor nations to support the research and development of new drugs treat some of the deadliest, most neglected diseases in developing countries. F 4. The common disease that trouble the p
29、oor and underprivileged in the developing regions are tuberculosis, malaria, sleeping sickness and obesity. F 5. Physicians call these neglected people the “silent sufferers”, because they lost their voices. T 6. The reason that big drug companies have no interest in developing new drugs to treat mo
30、st neglected diseases ins the small potential profits.,Section 4 Part 1 Feature ReportDirections: Listening to the news report and complete the summary.This news report is about a new and easy-to-use programming language called scratch.,Exercise B Directions: Listen to the news report again and comp
31、lete the following sentences. 1. Two years ago, computer software engineers at The Media Lab, MITs innovative technology research center, launched a new and easy-to-use programming language they called Scratch. 2. Elkner, a computer science teacher in Arlington, Virginia, introduced Scratch to his s
32、tudents in March. 3. Scratch is an object-oriented language designed to be simple enough for anyone to use. 4. There are characters, interior and exterior settings to put them in, and objects they can manipulate.,5. Anyone can download Scratch for free from the MIT-sponsored Website at scratch.mit.e
33、du. 6 Everyone who uses Scratch is encouraged to share their projects. More than 400,000 have been posted on the Website in the past two years. 7. Brennan says a game called “Night at Dreary Castle“ was the creation of an 8-year-old, a 13-year-old, and a 15-year-old from different countries. 8. More
34、 than 80 events are scheduled in 30 different countries, from the United States to Iran.,I. Pre-listening Activity,McDonalds:“operate” in culture, “win“ in localization,Through the following several aspects to in-depth understanding of international cultural market environment of McDonalds.,McDonald
35、s in China McDonalds made many of the altered to suit the Chinese consumer behavior . Any culture go into another culture cant give up some of the original things, it must keep their own culture, and make some changes.,The difference in the United States and Chinas McDonalds,American China The speed
36、 to supply the food: Quick Relatively slow Price : Low Relatively high Target people: All Middle class Market position : Fast food restaurants chatting, ceremony,Questions for comprehension:1.What is very important for a company?2.What would affect the advance of a company, especially to a restauran
37、t?,The Strong System of Support: advanced technology management of food processing manufactured suppliers packaging suppliers distributors procurement networkperfect human resource management training system the world s managementmarketing systemdevelopment construction Marketing fast and accurate f
38、inancial statistics and analysis .,Section 4 passage,Words: Slump: decline, depression Revenue: money that a business or organization receives over a period of time, especially from selling goods or services Grip: control, grasp Renovation: the act of improving by renewing and restoring Outlet: a sh
39、op or organization which sells the goods made by a particular manufacturer or at a discount price, often direct from the manufacturer.,特许经营店,特许经营店,麦当劳的商业模式:特许经营 (Franchise),麦当劳收的特许经营费是按照每年销售额的一个百分比计算出来的(1.5%) 在有些地区和国家,麦当劳并不按照特许经营或自己经营的模式。如:中国,全球 85%的麦当劳网点是以这种方式经营,而只有15%是公司自己经营,至2010年,加盟费+初步阶段培训费是$99
40、5,900 $1,842,000,Sentence dictation,I. Revenue, which includes sales and franchise fees, rose 5.6 percent to US$3.8 billion from US$3.6 billion.2. Investors say he is getting a grip on the troubles he inherited, especially a two-year sales slump.3. McDonalds had wanted to sell 50 percent to 60 perce
41、nt of the chains while retaining managerial control.4. He will be paid a salary of US$1.4 million this year and has options on 600,000 shares if he agrees to take the job.5. Franchisees run 85 percent of McDonalds US outlets, while the company operates the other 15 percent.,Passage,Listen to the pas
42、sage and decide whether the following statements are true (T) or false T 1. McDonalds Corp is shifting from fast expansion toward quality control.(McDonalds Corp is toasting hamburger buns six seconds longer to make them tasty. Thats improving the fast-food giants products rather than adding restaur
43、ants.) F 2. In late April, McDonalds reported its first-quarter profit increased as sales rose for more than a year.(in late April, McDonalds reported its first-quarter profit increased as sales rose at the fastest pace in more than a year.) F 3. Net income rose more than USS100 million.(Net income
44、rose from US$253.1 million to US$327.4 million, or US$74.3 millions.)T 4. The companys two-year sales slump is due to a shrift of business focus.(investors say Cantalupo is getting a grip on the troubles he inherited, especially a two-year sales slump. The company had strayed by focusing on expansio
45、n instead of quality control.)F 5. Mr Cantalupo has been on the job for exactly three months.(Cantalupo is about 100 days on the job, over three months.),T 6. Last year, shares of McDonalds plunged 39 percent, making it the third-biggest decliner in the Dow Jones Industrial Average.(Last year, share
46、s of MCDonalds plummeted 39 percent, making it the third-biggest decliner in the Dow Jones Industrial Average.)F 7. McDonalds is adding new dressings and seasonings for all items in its menu.(McDonalds is adding dressings for salads and try new seasonings for hamburgers.)T 8. McDonalds will improve
47、its service by serving food more quickly in a clean and friendly environment.(Executives told investors that McDonalds will serve appetizing food quickly and in a clean, friendly environment. The company will train staff to smile more, handle irate customers politely and reduce the wait at counters.
48、)T 9. Over 40% of McDonalds outlets are in the United States.(McDonalds has about 30,000 outlets worldwide. Including 13,000 in the US.)T 10. Cantaluo retired as president in January 2002.(Cantaluo stepped down as president in January 2002.),D: After-listening Discussion,New Chief Executive Officer
49、James Cantalupo is shifting toward improving the fast-food giants products rather than adding restaurants. Former CEO Jack Greenbergs expansion strategy eroded sales at existing restaurants. The company had strayed by focusing on expansion instead of quality control. Franchisees, who were hurt most, said Cantalupos plan requires little capital to attract more customers. 2. (Open),