1、永城职业学院语言文化系商务英语专业毕业论文美式论文、报告写作技巧 编者按：美式教育的特点即是课程内容强调学生参与及创新运用，因此，报告便成了常见的考核学生学习成果的方式，比如实验报告、学期报告、专题报告、研究报告及论文（含毕业论文）等。研究生presentation 及 seminar 的机会更是占很大的比重，有些甚至占学期成绩很大比例。如何完成报告、论文同时得到良好的成绩，是本文提供给有志留学的有心人参考的目的。 美国大学生由於自小已养成自动寻找答案习惯，在启发式的教育环境下，写报告、论文对他们来说比较不陌生，虽然专业知识上美国学生不见得比外籍学生强，但是表达能力由於自小培养，加上英语能力的
2、优势，常比外籍学生在报告、论文方面有较隹的利基。反之中国学生比较缺乏报告写作的训练，因此如果在留学过程中无法适应美式教育会比较辛苦，其实论文、报告的写作要领其实不难，只要把握技巧就可水到渠成。 通常论文由篇首(Preliminaries)，本文(Texts)以及参考资料(References)三部分构成；而这三大部分各自内容如下： (一) 篇首： 封面(Title) 序言(Preface) 谢词(Acknowledge) 提要(Summary) 目录(Tables and Appendixes) (二) 本文： 引言(Introduction) 主体，含篇(Part)、章(Chapter)、节
3、(Section) 、以及注释 (Footnotes) (三)参考资料： 参考书目(References or Bibliography) 附录资料(Appendix)。 进行论文或报告写作之前，先要确定想要表达的主题，主题确定后，将其具体表达，即为题目。题目可以提供研究者： 一.研究的方向 二.研究的范围 三.资料搜集的范围 四.预期研究成果 通常在确定题目之後就开始找资料从事研究，建议在找资料之前最好去问教授有哪些参考资料来源可供参考引用。构思为确定写作大纲或 Proposal 的先前步骤， 大纲是论文、报告的骨干， Proposal 是研究的架构、流程及范围的说明书。如何构思大纲或Pro
4、posal为论文、报告写作前的必要准备工作。好的论文或研究报告，要基于在完整、详实的资料上，而参考资料除了和教授商借之外，最主要的来源就是图书馆了，一般参考资料来源可分成教科书或手册、政府机构的报告、科技或商业方面的杂志，及会议性质的资料。此外现代的电脑资料库也可帮助收集资料，在国外可利用学校的电脑连线资料库寻找自己需要的资料。当一切准备就绪，即可开始着手写报告，一般报告还分大报告如期末、专题等报告，及小报告如 Seminar 式的报告。 就算是小报告，也至少应含 (一)TITLE PAGES ：包含主题名称、作者、日期 (二)Summary： 即主要的结论 (三)Introduction：包
5、括理论背景及内容 (四)Technical Sections：是论文的主体，为最重要的部份应再细分为 几个片断。 (五)Conclusions：即扼要的结论 (六)Appendixes：复杂公式的导引及叁考资料和电脑程式的报表可附加在 此项 美式报告的撰写通常要打字，两行式，行间若有未拼完的字要以音节来连接。写报告通常需要用到电脑，如有计算数字统计图表的需求，也常会用到程式软体如PASCAL、LOTUS，统计分析软体如SAS，也是不可或缺的，电脑绘图在今日已成为工商界及学术界的重要工具，文书处理更是最基本的要求，因此Word for Window、Powerpoint、Excel便成了颇受欢迎
6、的工具。此外在英文语法、文法上的润饰与修改，如能请老美帮忙会比较好。 论文、报告完成后有时会需要做解说(Presentation)，用英文来讲演对中国人来说算是一大挑战，通常课堂讲演时间为十五分钟到三十分钟，若是论文囗试则至少一小时。投影机及麦克风的使用对讲演的效果有很大帮助，正式讲演前多预习几次，时间宜控制适中，上台时忌讳低头拿着报告照念，需留意听众的反应，切中主题，避免太多数字的导引。The differences between Chinese culture and American culture in terms of their etiquetteName : 李金锦 Numbe
7、r: 071031228 Major : 商务英语 Tutor : 宋健 Date : The differences between Chinese culture and American culture in terms of their etiquetteAbstract:Since different countries have different histories and cultures, there are a lot of differences in the habit of conducts and the ceremonies, especially between
8、 China and the America, the jokes and the mistakes caused by misunderstanding are not unusual. This shows that the understanding of the different etiquettes between Chinese and the Americans is absolutely necessary. On the one side, to understand each others etiquette will be conducive to the exchan
9、ges between the countries both in politics and business. On the other side, a person who understands others rituals and folk customs can be seen as respecting for others and can be easier to make a good impression on the counterparts. Along with the constant development of Chinese culture and the Am
10、erican culture, Chinese ritual and the American ritual have absorbed a lot from each other. Americans have accepted the reasonable factors in Chinese culture, such as emphasizing on the human relationship. Chinese people have gradually accepted the advanced civilization of the American culture and e
11、tiquette style. However, in real life, the etiquettes impacts due to cultural differences between China and American still exist. Therefore this paper tries to find out the differences between Chinese culture and American culture in terms of their etiquette, to explore the root of these differences
12、and the ways to deal with these differences. .It aims at letting people understand and respect the difference between countries in cross-culture communication; avoiding the culture conflicts, then realizing the successful cooperation; meanwhile, enhancing our sensibility to the culture difference, f
13、orecasting the counterparts reaction and then , making effective and efficient communication. Moreover, it also tries to eliminate the out-of-date part of our culture and enrich the advanced part.Key Words：Etiquette; Difference; Chinese etiquette; American etiquette摘 要 由于各国的历史和文化底蕴不同，各国人民在进行礼尚交往时的习惯
14、也有不少差异。特别是中美之间，礼仪上的差异很大，因为不了解这些差异而引起的误会和笑话也不少见。往大处来说，一个国家无论是在政治上，还是在经济贸易中，了解对方国家的礼仪习惯，将有利于各国之间的交往。从小处来说，一个人了解对方的礼仪和民间习惯，是对对方的尊重且容易给对方留下好印象，以便交往的顺利进行。随着中美文化的不断发展，中美的礼仪正在相互融合，美国人逐渐接受了中国文化中重情感等合理因素，中国人也逐渐接受了美国化中先进文明的礼仪和交往方式。但在现实生活中，由于中美文化的差异对礼仪产生的影响还很多，因此本文从礼仪角度探索了中美的文化差异，并找出这些差异深刻根源。目的是：在跨文化交际中能够理解和尊重
15、国与国之间的差异，避免文化冲突，实现平等交往，成功合作。 增强对文化差异的敏感性和对他文化的适应力，帮助我们预测对方的交际行为，做好相应的心理准备，从而提高交际效率。同时能够剔除我国文化中不合时宜的封建糟粕，结合时代变化发展的实际，丰富发展关键词：礼仪；差异；中国的礼仪；美国的礼仪ContentsAcknowledgements.IContent.IIAbstract in English. IVAbstract in Chinese.VI1. Introduction .12. The Concept of Etiquette and Value of Studying Etiquette
16、.2 2.1 The Definition of Etiquette .2 2.2 The Important Role of Etiquette 3 2.3 The Value of Studying the Chinese Etiquettes & American Etiquettes .43. The Differences between Chinese Etiquettes and American Etiquettes .7 3.1 Addressing .7 3.2 Greetings and Partings .9 3.3 Apologies and Responses .1
17、2 3.4 Thanks and Responses .13 3.5 Invitation and Saying Good-Bye .144. The Reasons of These Differences .16 4.1 The origins of Chinese Etiquette and American Etiquette .17 4.2 The Impact of the American Culture and Chinese Culture on Etiquette .18 4.3 Comparison of Chinese Etiquette Education and A
18、merican Etiquette Education.22 5. How to Deal with the Difference .27 5.1 Establish a Right Attitude toward Cultural Differences .27 5.2 Reading Extensively for Cultural Information .27 5.3 Attend Lectures on Culture .28 5.4 Communicate With Native Speakers .296. Conclusion .30Bibliography.31Introdu
19、ctionEtiquette is the process and means to show respect to each other in interpersonal relationship by certain common procedures. The etiquette can be said to be a persons external appearance of inward cultivation and quality. Firstly, it can help people promote their self-cultivation. Secondly, it
20、will promote social interaction and improve peoples interpersonal relationship. It also can purify the society. Since different countries have different historical and cultural backgrounds, there are a lot of differences in the ceremony, especially between China and America, therefore the understand
21、ing of the differences between Chinese etiquette and the American etiquette are absolutely necessary. Especially in modern society, it seems that the world is getting smaller and smaller, people are very active with frequent exchanges. Many countries are paying much attention to combine internationa
22、l etiquette with national etiquette creatively. Etiquette is the common wealth of Chinese civilization and the American civilization.2. The Concept of Etiquette and Value of Studying Etiquette2.1 The definition of etiquette When asked “What is the definition of etiquette?”, Naomi Polson, who receive
23、d her etiquette certificate in Washington D.C. and is the founding director of The Etiquette Company, replies, “Etiquette has to do with good manners. Its not so much our own good manners, but making other people feel comfortable by the way we behave. So its more or less thinking of others and how o
24、thers perceive us, so that everyone knows the rules for doing things and everyone is in a very comfortable position in society.” She continues, “Thats what I do; thats my bread and butter. I teach individuals and I go into very large companies and teach in groups.” Therefore, has etiquette changed m
25、uch over the years? Certain aspects of it yes, but the basic definition of it remains unaltered. “Believe it or not, etiquette or good manners, if you like that phrase better, is one of those basic principles. Rules of good behavior have been built up over hundreds of years; worthless ones are conti
26、nually being discarded and those proven to be useful are kept and improved upon.”, which was quoted from the book “The Emily Post Book Of Etiquette From Young People” written by Elizabeth L. Post, and published in 1967 by Funk & Wagnall,: Many experts say that etiquette is simply showing respect for
27、 others and yourself at the same time. So, even though aspects of good manners do vary from place to place and some rules may be added or “tweaked” to keep up with technology or lifestyles, the foundation of etiquette, its meaning, will forever remain strong. Need further proof? Lets exam the first
28、few paragraphs of the preface to a book entitled “Todays Etiquette”, published in 1941 by Doubleday Doran and written by Lillian Richler. It reads: “Good manners are not only indispensable in society, but they have a very practical value in the business world. Breeding is an essential part of the eq
29、uipment of anyone who wishes to go far in his particular work or profession. No doubt many failures can be traced to boorishness, to lack of consideration for ones fellows, to neglect of the courtesies essential to civilized living. In both social and business life we seek the people with whom we ca
30、n be at ease, the people whose manners do not offend us and in whose company we feel entirely comfortable. There is, indeed, nothing that costs less and at the same time is of more value to you than good manners. However, it must be remembered that just as words die from our language and others are
31、born into it, just as skirts so far to the knees in one season and tumble to the ankles the next, so do the formalities and outward gestures of etiquette vary according to the times. Although the spirit of etiquette remains always essentially the same, the expression of etiquette, the rules of condu
32、ct which govern social life and our associations with one another are forever adjusting themselves to new conditions. Therefore, in other words, learn the definition of etiquette early. Take in all the basic knowledge that you can now, so that you too can adjust to our ever changing world, especiall
33、y in todays world. 2.2 The important role of etiquette As mentioned in the previous part, etiquette is an important part of human life; it plays an important role in human society. From the aspect of communication, interpersonal etiquette can be regarded as a kind of art, a method of communication.
34、It is a common respect for person and a friendly practice in interpersonal relationships. From the perspective of transmitting, interpersonal rituals can be roughly divided into chief etiquette, business etiquette, service etiquette, social etiquette, foreign etiquette and several other major branch
35、es. Firstly, it can help people to raise their self-cultivation. Secondly, it will promote social interaction and improve peoples interpersonal relationship. It also can purify the ethos of society. From the point of view of collectivity, etiquette can create the image, improve the customs ultimatel
36、y and achieve the purpose of enhancing the economy and social benefits. Etiquette, which is an important part of the companys culture and the entrepreneurs spirit, is a major attachment of groups image. Almost all international enterprises have a high standard of etiquette and regard etiquette as an
37、 important part of groups culture. At the same time, it also can be regarded as the important software to obtain international fame. Therefore, studying etiquette is the trend of the times and the actual need of enhancing the competition.2.3 The value of studying the Chinese etiquettes & American et
38、iquettes Since different countries have different histories and cultures, there are a lot of differences in the habit of conduct and the ceremony, especially between China and the West, the jokes and the mistakes caused by misunderstanding is not unusual.Here is a typical example to show the embarra
39、ssment and misunderstanding caused by etiquette difference. An officer of high status in China and his wife went to the airport to meet a consultant from the United States. After the meeting, the consultant said “Your wife is really beautiful!” The officer felt embarrassed and replied : “ 哪里，哪里！” It
40、 is just a polite way which is very common in China for the kind of the words he addressed. But the clumsy interpreter translated : “ 哪里，哪里！” like “where, where?” American consultant couldnt understand, he thought “I just praised his wife, and why he asked me where his wife is beautiful”. Then, he s
41、aid: “she is beautiful from head to toe.” This joke is due to the lack of etiquette knowledge about the differences between China and the America. This shows that the understanding of the differences of the American etiquettes and Chinese etiquettes is definitely necessary. To the officials, to unde
42、rstand each others customs will be conducive to the exchanges between the different countries. A person who understands others rituals and folk customs can be seen as respecting for others and can be easier to make a good impression on the other side. Along with the constant development of Chinese a
43、nd the American cultures, Chinese rituals and the American rituals have absorbed a lot from each other. Americans have accepted the reasonable factors in Chinese culture Chinese people have gradually accepted the advanced civilization of the American culture and etiquette style. However, in real life, the etiquettes impacts due to cultural differences between China and American still exist. Therefore, this paper tries to find out the differences between Chinese culture and American culture in terms of their etiquette and to explore the root of this difference. Our purpose is to let people
