1、2004 上海交大考博英语真题II. Vocabulary (10 points)Part A (5 points)1. International sport should create goodwill between the nations, but in the present organization of the Olympics somehow encourages_ patriotism.A. obsolete B. aggressive C. harmonious D. amiable2. One call understand others much better by n
2、oting the immediate and fleeting reactions of their eyes and _ to expressed thoughts.A. dilemmas B. countenances C. concessions D. junctions3. People innately _ for superiority over their peers although it sometimes takes the form of an exaggerated lust for power.A. strive B. ascertain C. justify D.
3、 adhere4.Some scientists have suggested that Earth is a kind of, zoo or wild life for intelligent space beings, like the wilderness areas we have set up on earth to allow animals to develop naturally while we observe them.A. conservation B. maintenance C. storage D. reserve5. According to the latest
4、 report, consumer confidence_ a breathtaking15 points .last month, to its lowest level in 9 years.A. soared B. mutated C. plummeted D. fluctuated6. Melissa is a computer_ that destroyed files in computers and frustrated thousands of users around the world.A. genius B. virus C. disease D. bacteria7.
5、The emphasis on examinations is by far the worst form of competition in schools.A. negligent B. edible C. fabulous D. disproportionate8. The boy seemed more _ to their poverty, after seeing how his grandparents lived.A. reconciled B. consolidatedC. deteriorated D. attributed9. During his two-month s
6、tay, in China, Tom never_ a chance toractice his Chinese.A. passed on B. passed up C. passed by D. passed out10. When a person dies, his debts must be paid before his _ can be distributed.A. paradoxes B. legacies C. platitudes D. analog inPart B (5 points)11. He claims that advertising today tends t
7、o portray women in traditional roles such as cooking or taking care of the baby.A. depict B. advocate D; criticize D. analyze12,. They achieved more than they had eye dreamed, lending a magic totheir family story that no tale or ordinary life could possibly rival.A. confirm B. achieve C.match D exag
8、gerate13. The most urgent thing is to find a dump. for those toxic_ industrial wastes.A. imminent B. recyclable C. smelly D. poisonous14. British Prime Minister Tony Blair promised the electorate thatguns would nor be fired without an attempt to win a further U.N. sanction.A. allies B. delegates C.
9、voters D. juries15. The analysis suggests that the tradeoff between our :childrens college and our own retirement security is ,chilling.A. frightening B. promising C. freezing D. revealing16. Their signing of the treaty was regarded as a conspiracy against the British Crown.A. secret plan B. bold at
10、tack C. clever design D. joint effort17. Evidence, reference, and foments by the thousand testify to a scrupulous researcher who does considerable justice to a full range of different beneficial and political positions.A. trustworthy B. intelligent C. diligent D. meticulous18. Despite their Spartan,
11、 isolated lifestyle, them are no stories of women being raped or wanton violence against civilians in the region.A. intriguing B. exasperating: C. demonstrative D. unprovoked19. The gang derived their nickname from their dark clothing and blacked up faces for .nocturnal raids in the forest.A. illega
12、l B. night-time C, brutal D. abusive20. Though sometimes too lazy to work as hard as her sisters, Linda has a more avid fondness for the limelight,A. mercurial B, gallant C. ardent D. frugalIII. Cloze (10 points).Like many other aspects of the computer age, Yahoo began as an idea, _ 21 _ into a hobb
13、y and Lately has _22 _ into a full- time passion. The two developers of Yahoo, David Filo and Jerry Yang, Ph. D candidates _ 23 _ Electrical Engineering at Stanford University, started their guide in April 1994 as a way to keep 24 of their personal interest on the Internet.Before long they _25 _ tha
14、t their home, brewed lists were becoming too long and _26_ Gradually they began to spend more and more time on Yahoo.During 1994, they _ 27_ yahoo into a customized database designed to_28_ the needs of the thousands of users_29_ began to use the service through the closely _ 30_ Internet community.
15、 They developed customized software to help them_ 31 _ locate, identify and edit material _32_ on the Internet. The name Yahoo is _ 33_ to stand for “Yet Another Hierarchical Officious Oracle“. but Filo and Yang insist they selected the _34 _ because they considered themselves yahoos. Yahoo? itself
16、first _ 35 _ on Yangs workstation, “akebono“, while the search engine was _ 36 _ _ on Filos computer, “Konishiki“.In early 1995 Marc Andreessen, co-founder of Netscape Communication in Mountain View, California, invited Filo and Yang to move theirfiles _ 37_ to larger computers _38_ at Netscape. As
17、a result Stanfords computer network returned to _ 39_ , and both parties benefits. Today,Yahoo_ 40 _ organized information on tens of thousands of computers linked to the web.1. A. became B. grew C. mm D. intend2. A. made B. saw C. looked D. turned3. A. in B. on C. about D. for4. A. touch B. contact
18、 C. back D. record5. A. founded B. found C. argued D. reported6. A. unwieldy B. tough C. tamable D invaluable7. A. exchanged B. shank C. sold D. converted8. A. explain B. serve C. discover D. evaluate9. A. which B. that C. actually D. eagerly10. A. relative B. interactive C. bound D. contacted11. A.
19、 fluently B. efficiently C. exactly D. actually12. A. transmitted B. purchased C. sold D.13. A. about B. bound C. going D. supposedI4. A. fable B. model C. name D. brand15. A. supported B. resided C. lived D. launched16. A. connected B. lodged C. introduced D. linked17. A. over B, away C. inside D.
20、beneath18. A. housed B. caught C. hosed D. bidden19. A. average B. normal C. ordinary D. equal20. A. attains B. detains C. maintains D. containsIV. Reading Comprehension (20 points)Passage 1Guthries contiguity principle offers practical suggestions for how to break babies.One application of the thre
21、shold method involves the time young children spend on academic activities. Young children have short attention spans, so the length of time they can sustain work on one activity is limited. Most activities are scheduled to last no longer than 30 to 40 minutes. However, at the start of the school ye
22、ar, attentionspans quickly wane and behavior problems often result. To apply Gutiaries theory, a teacher might, at the start of the year, limit activities to 15 to 20 minutes. Over the next few weeks the teacher could gradually increase the time students spend working on a single activity.The thresh
23、old method also can be applied to teaching printing and handwriting. When children first learn to form letters, their movements awkward and they lack free motor coordination. The distances between lines on a page are purposely wide so children can fit the letters into the space. If paper with narrow
24、 lines is initially introduced,students letters would spill over the borders and students might become frustrated. Once students can form letters within the larger borders, they can use paper with smaller borders to help them refine their skills.The fatigue method can be applied when disciplining di
25、sruptive students who build paper airplanes and sail them across the room. The teacher can remove the students from the classroom, We them a large stack of paper, and tell them to start making paper airplanes. After the students have made several airplanes, the activity should lose itsattraction and
26、 paper will become a cue for not building airplanes.Some students continually race around the gym when they first enter their physical education class. To employ the fatigue method, the teacher might decide to have these students continue to run a few more laps after the class has begun.The incompat
27、ible response method can be used with students who talk and misbehave in the media center. Reading is incompatible with talking. The media center teacher might ask the students to find interesting books and read them while in the center. Assuming that the students find the books enjoyable, the media
28、 center will, over time, become a cue for selecting and reading books rather than for talking with other students.In a social studies class some students regularly fall asleep. The teacher realized that using the board and overhead projector while lecturing was very boring. Soon the teacher began to
29、 incorporate other elements into each lesson, such as experiments, videotapes, and debate s, in an attempt to involves students and raise their interest in thecourse.41. The purpose of this passage is to_A. inform B. persuade C. debate D. narrate42. Guthrie identified three methods for_A. educating
30、students B. altering bad habitsC. avoiding undesired action D. forming good hobbies43. Which of the following is not the example of applying the threshold method?A. Parents introduce spinach in small bites or mixed with a food than he child enjoys over time so that the child will not refuse to eat i
31、t.B. Teachers introduce academic content in short blocks of time for young children and gradually increase session length but not to where students become frustrated or bored.C. Paper with wider lines is first used and then paper with narrow lines is introduced step by step to help children learn pr
32、inting and handwriting.D. A child might be made to throw toys until it is no longer fan by his parents in order to change his behavior of repeatedly throwing toys.44. To stop snacking while watching television, people should keep their hands busy by sewing, painting, working crossword puzzles, and s
33、o forth. Over time. watching TV becomes a cue for engaging in anactivity other than snackking. What method is used in this example?A. The threshold method. B. The fatigue method.C. The incompatible response method. D. The punishment method.45. We can draw the conclusion from the passage thatA. The i
34、ncompatible response method is to force child to make unwanted response repeatedly in presence of stimulus until he or she becomes exhaustedB. The threshold method refers to introducing undesired behavior with a response incompatible with the undesired response so they can not be performed simultane
35、ouslyC. The fatigue method means that engaging in the behavior is transformed into avoiding it by introducing the stimulus at full strength so it becomes a cue for not performing itD. The fatigue method is that in presence of stimulus teachers have child make response incompatible with unwanted resp
36、onsePassage 2The increase in global trade means that international companies cannot afford to make costly advertising mistakes if they want to be competitive.Understanding the language and culture of target markets in foreign countries is one of the keys to successful international marketing. Too ma
37、ny companies, however, have jumped into foreign markets with embarrassing wrests .Translation mistakes are at the heart of many blunders in international advertising.General Motors, the US auto manufacturer, got a costly lesson when it introduced its Chevrole Nova to the Puerto Rican market. “Nova“
38、is Latin for new (star)“ and means “star“ in many languages, but in spoken Spanish it can sound like “no va“, meaning “it doesnt go“. Few people wanted to buy a car with that cursed meaning. When GM changed the name to Caribe, sales picked up“ dramatically.Marketing blunders have also been made by f
39、ood and beverage companies.3ne American food companys friendly “Jolly Green Giant“ (for advertising ,vegetables) became something quite different when it was translated into Arabic as “Intimidating Green Ogre“.When translated into German Pepsis popular slogan, “Come Alivewith Pepsi“ came out implyin
40、g “Come Alive from the Grave“. No wonder customers in Germany didnt rush out to buy Pepsi. Successful international marketing doesnt stop with good translations-,-other aspects of culture must be researched and understood marketers are to avoid blunders.When marketers do not understand and appreciat
41、e the values, tastes, geography, climate, superstitions, religion, or economy of a culture, they fail to capture their target market. For example, an American designer tried to introduce a new pentane into the Latin American market but the product aroused little interest. The mail reason was that th
42、e camellia used in it was traditionally used for funerals in many South American countries. Having awakened to the special nature of foreign advertising, companies are becoming much more conscientious in their translations and more sensitive to cultural distinctions. The best way to prevent errors i
43、s to hire professional translators who understand the target language and its idiomatic usage, or to us e a technique called “back translation“ to reduce the possibility of blunders. The process uses one person to translate a message into the target language and another to translate it back. Effecti
44、ve translators aim to capture the, overall message of an advertisement because a word-f or-word duplication of the original rarely conveys the intended meaning and often causes misunderstandings. In designing advertisements for other countries, messages need to be shot and simple. They should also a
45、void jokes, since what is considered funny in one part of the world may not be so humorous in another.46. The best title of this passage might be _ .A. Culture Is Very Important is Advertising B. Avoid Cultural Misunderstanding between NationsC. Overcome Cultural Shock in Different Countries D. Adve
46、rtisements Reflect Various Life Styles47. What does the word “blunder“ mean in this passage?A. hesitation B. mistake C. stutter D. default48. Which of the following statements can be used to summarize the gist from Paragraph 3 to Paragraph 6?A. Cultural shocks B. Faulty translationsC. Avoid cultural
47、 oversights D. Prevent blunders49. We can learn from the context in Paragraph 9 that the word “ca “ most probably mean_A. an animal used in perfume for its smellB. a piece of fabric used both in perfume and at funeralsC. a flower used in perfume for its fragrance and used for funeralsD. an ornament
48、used in perfume and at funerals50. One way to prevent errors in advertising in different countries is to_A. fire the translators who dont know the target language.B. use the technique called “literal translation“ to reduce the possibility of blundersC. avoid cultural oversights and avoid certain jokesD. expl
