1、,Module Two,Establishing Business Relations,Language Focus,Trade Terms1. establish business relations 建立业务关系 2. business scope/business line 经营范围 3. joint venture 合资企业 4. state-operated company 国营公司 5. customer/client 客户 6. regular customer 老客户 7. firm 商号，公司 multinational corporation 跨国公司 9. import/
2、export department 进口/出口部,Language Focus,I. Trade Terms10. sales department 销售部 11. trade in/deal in/handle 经营 12. specialize in/be engaged in 专营 13. business negotiation 交易磋商 14. commodity 商品 15. goods 货物 16. trade fair 交易会 17. trade partner 贸易伙伴 18. trade circles 贸易界，交易圈,Exercises,Basic Training I.
3、 Choose the best answer.1. We have seen your advertisement _ portable typewriters in South China Morning Post.A. for B. on C. at D. in 2. We would be glad to receive your _ price list and catalogue.A. illustrated B. illustration C. illustrate D. illustrates3. We should appreciate it if you would quo
4、te your best prices CIF Shanghai for the envelope openers _ in China Daily.A. advertising B. advertise C. advertised D. advertises4. We are _ exporters of all kinds of French goods.A. better-establish B. well-established C. good-establishing D. best-establishment5._ for over 50 years, we are confide
5、nt we can give our customers complete satisfaction.A. Being in business B. Having been in businessC. In business D. We are in business,A,A,C,B,B,Exercises,Basic Training I. Choose the best answer.6. _ you _ send us samples of your products?A. Dowant to B. Will like to C. Doplease D. Willplease7. We
6、would be pleased to receive your _ export prices on the basis of CIF Beijing.A. low possible B. possible low C. lowest possible D. lower possible8. Your name _ us by our Chamber of Commerce in America.A. has been recommended B. has recommended toC. has been recommending D. has been recommended to9.
7、We wonder if you _ expanding your business here.A. be interested in B. are interested to C. are interested of D. are interested in10. Our market survey informs us that you are _ audio and electric equipment.A. in the market for B. for the market of C. on the market about D. inside the market to,D,B,
8、D,D,A,II. Fill in the blanks with the words and phrases given below, and change the form when necessary.offer under receipt enter through enjoy acquaint market learn fallDear Sirs,We _ from our Chamber of Commerce that you are in the _ for tablecloths. Since this article _ within the scope of our bu
9、siness activities, we take this opportunity to express our wish to _ into business relations with you.“Good Luck” brand tablecloths are known for their good quality and fine workmanship. They have enjoyed great popularity in the US market. We are sure that _ our joint efforts they will _ fast sales
10、in your market.In order to _ you with our products, we are airmailing to you _ separate cover several brochures together with a price list. Under _ of your specific inquiry, we shall send you our _ without delay.Yours faithfully,Exercises,Exercises,III. Translate the following sentences into Chinese
11、.We have got your name from the business bulletin, Businessmen, as manufacturers of microwave ovens.We have been suggested by one of our business partners to have your help.We have come to learn your name though the US Embassy in Beijing as importers of plastic products.You are introduced to us by J
12、ohnson Co., Ltd. as one of the leading importers of electric products.,Exercises,III. Translate the following sentences into Chinese.We are indebted to Mr. Jones Smith of ABC Co., Ltd. for your name.We have seen your advertisement in South China Morning Post.7. We have heard your name from Mr. Henry
13、 Smith, one of our business friends.8. Your name has been recommended to us by the Chamber of Commerce of your city.,我们从商界朋友亨利史密斯先生处获悉贵方行名。,Exercises,IV. Translate the following sentences into English.贵公司已由英国伦敦商会推荐给我公司。兹介绍，本公司是中国纺织品的主要出口商之一，经营此项业务已有多年经验，我方愿同贵公司建立贸易关系。感谢你9月10日的来信，希望就如下问题商讨开展业务的可能性。随函
14、附上一本产品目录及价目单，以便使你方了解我方现有出口商品。,.,Exercises,IV. Translate the following sentences into English. 5. 你们寄给我驻巴基斯坦参赞处的信已转给我们办理，因为该项商品的出口由我公司专营。据悉您是中国绿茶的潜在客户，而中国绿茶正属于我们的经营范围之内。承蒙贵国商会介绍，我们得知贵公司的名称及地址。,Exercises,IV. Translate the following sentences into English.我们的产品销往许多国家，在世界市场上享有盛誉。我公司于1966年开始快餐(snack food
15、)业务，在40多个国家都有分公司，是世界上最大的跨国快餐公司之一。10. 这家公司是本地区主要儿童用品零售商，专营玩具、儿童服饰及婴儿用品。,Exercises,Translate the following letter into English.敬启者：从我市一本著名杂志的广告上得知你方的名称及地址，借此机会写信给你方，希望与你方建立业务关系。作为石英手表制造商和出口商的代理，我们与此地的经销商和分销商有着紧密的合作关系，他们依赖我方从世界各地进口他们所需的各种产品。基于这个原因，我们相信如果你方产品价格有竞争力的话，我们可以从我方客户那里为你方获取大量的订单。期待同你方的合作，望早日答复
16、。谨启,Exercises,II. Write a letter with the following hints.Writer: Tianhong Trading Co., Ltd. Writers address: Rm.1201 Yinze Mansion, Huangpu Road, Guangzhou, China Receiver: Messrs. Anderson & Co. Receivers address: NO. 17 Mayfield Road, Copenhagen, Denmark Date: 5 June, 2008 Points to include: 1. Y
17、ou have the receivers name and address through the introduction of Mr. A. G. Brown of Swanson & Bros., Denmark. 2. You introduce yourself as a company specializing in chinaware and shall be pleased to enter into business relations with them. 3. Tell them if your desire coincides with theirs, let you
18、 know and you will send your illustrated catalogue and price list for their reference. 4. Ask them to furnish the name of their bank before conclusion of initial transaction.,Exercises （Key）,Translate the following letter into English.Dear Sirs,Having known your name and address in an advertisement
19、in a famous magazine in our city, we take the opportunity to write to you in a hope of establishing business relations with you.As the representative of manufacturers and exporters of quartz watches, we have close relations with local dealers and distributors, who depend on our services to import all kinds of products they need from all over the world. For this reason, we believe we can obtain for you substantial orders from our customers, provided the prices are competitive enough.We look forward to cooperating with you and await your early reply.Yours faithfully,
