1、CHANEL Introduction Richie Product Lee Culture Joy Stakeholder Bruce Conclusion Richie CHANEL GabrielleChanelFoundedin1909310subsidiariesWertheimer280 3millionEuro CHANEL ChanelN 5 1921 BoldandBrave QuadrateBottle OstentatiousBeauty U CustomerProfiles RelativeMarketShare MarketGrowthRate CHANEL CHAN
2、EL Advertisementfor19seconds PLAY CHANEL Culture ManagementCulture MarketingCulture CHANEL ThespiritoftheCocoChanel Managementculture 1 Mysterious Mysteriousfamily 2 Powerculture seldomexposedbythemedia Independence Thedirectorcontrol onlysometimescommunicatewiththeemployees CHANEL MarketingCulture
3、Elegant Succinct Nobiliary PLAY CHANEL Competitors Communication Officialcommunication Fullofcompetition Hardlyhascommunicationwithitscompetitors ElsaSchiaparelli GabrielleChanel CHANEL Cooperators Communication FlowerplantationsYunnanprovince ChinaRawmaterialsLowcost CHANEL GeneralPublic sCommunication PotentialMarket Uppertendom MassMedia PositiveImage CHANEL Conclusion CHANEL http en wikipedia org wiki Chanel Perfumes www newsoftheworld co uk AttitudeofChanel online ChanelandherWorld online REFERENCES CHANEL Questions CHANEL Fin
