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首届创游杯游戏设计开发大赛.ppt

1、Chinas First Nationwide Game Creation Contest,China GC NetworksS,Organizers,Organizers,Supporters,China GC NetworksS,Chinas top game industry associations such as CGPA and CSIA, as well as regional industry associations in Beijing and Shanghai,Chinas top universities and game schools, media, game co

2、mpanies,Overview,Event name:China Game Creation ContestTime:5/15/2006 to 8/31/2006Audience:Professional game developersUniversity and game school studentsAdvanced gamers,Event Overview,Event Size:Estimated submissions over 10,000;Target audience: Using China GC Networks and Ss media platforms, we wi

3、ll be able to reach 100,000 students, advanced gamers, and professional developers. Using s influence and user base, the contest will be able to attract 300,000 visitors to the event web site per day!,Submission Process,Before 8/15/2006 contestants can submit their work online. Depending on the cate

4、gory, his work may be posted online (e.g. 3D artwork) for public vote or sent to review committee for rating (e.g. design document).,From 5/15/2006 to 8/15/2006, contestants can register online at the event web site and take qualification test to get their ID and password.,The review committee will

5、examine the public vote results and determine the winners. An award ceremony will be held.,Registration,Submission,Award Ceremony,Contest Track Game Art,The advisory board will provide general description of a theme or background story. The contestants can use the background information to work on t

6、he following three areas:Concept design3D modelingCG animation,Contest Track Mobile Game Development,Mobile Game Design Contest Contestants can submit their design proposals and ideas on mobile games.Mobile Game Development ContestSmall groups can submit completed mobile games they developed.,Contes

7、t Track Casual & Small Game Demos,PC game demoDevelopment groups can submit casual and small game demos running on PC.,Organization Structure,Advisory Board,Game Creation contest will invite the following VIPs as members of the advisory board.Government officials, industry associations:Government of

8、ficials from GAPP, Ministry of Culture, Ministry of Information TechnologyMr. Jinhua Liu, President, China Software Industry Association, Game Software associationMr. Xiaozheng Xin, Secretary General of GAPP CGPA, Chinas most influential game industry associationMr. Jinmeng Zhao, President, Beijing

9、Software Association, Entertainment software sub-committeeMr. Jincong Diao, President, Shanghai Game Developers Association,Industry VIPs and Academia Advisors,大赛拟邀请如下人士作为大赛的顾问游戏业界专家:许伟博士(美国加里福尼亚艺术学院圣地亚哥分校游戏艺术与设计教研组)荆林波博士(中国社会科学院财贸所所长助理 电子商务专家)叶展(游戏人机交互设计专家)杨士强教授 (清华大学计算机系教授 中国计算机学会多媒体专业委员会主席)于积理博士(

10、香港理工大学多媒体创新中心主任)刘舸三(北京电影学院影视技术系主任 数字媒体技术研究所所长) 西门孟(原盛大研发总监,资深休闲游戏专家)赖介亭 (资深游戏设计师),Promotion and Marketing,Core promotion channels:S game siteGame Creation magazine, special issue and insertsOfficial contest site,Supporting Media平面媒体(Print):大众软件、软件与光盘、程序员、计算机世界、互动软件、中国电脑教育报、 玩家、电子游戏软件等网络媒体(Online): 、

11、游戏开发资源网、火星时代、视觉中国、ChinaDV、21CN、C、、、APA8等,Promotion and Marketing,Promotion and Marketing,Contest booklet: 游戏创造计划随6月号推出本次大赛的参赛手册(计划16开,全彩印刷16页),刊登大赛介绍、参赛方法以及初赛应试辅导等内容。该手册除随刊赠送外,将在各协办高校和游戏培训机构免费发放Contest posters: 在国内各主要游戏培训机构及协办高校的宣传栏、培训教室或其他圈定区域将张贴大赛海报进行宣传。,Supporters,Universities in China 北京广播电视大学、北

12、京电影学院、中国传媒大学、北京大学、清华大学、清华工艺美院、中央美术学院、北京工业大学、北京航空航天大学、北京交通大学、上海交通大学、成都信息工程学院、南京艺术学院、浙江大学、中国美术学院,Supporters,Game Schools in China Alias教育、游戏学院各地校区、中韩游戏教育基地、北京科技经营管理学院、北大方正软件技术学院、方正育乐互动艺术学校、北京金海计算机培训学校、北京新科海学校、北邮信息技术培训中心、大连希望教育专修学校、福州市软件园人才实习输送基地、海天英才-山东软件工程师培养基地、海天英才-山东软件工程师培养基地、韩国舟城大学游戏教育中心、上海交大南洋培训中

13、心、上海英豪技术教育学校、深圳市优迈科技游戏培训中心、石家庄市金博瑞职业技能培训学校、石家庄递归科技游戏软件培训中心、大连名洋计算机培训学校、西安创知软件职业学校、环球数码媒体科技研究(深圳)有限公司培训部、苏州天智教育培训中心无锡校区、苏州天智教育培训中心无锡校区、北京华蕾计算机学校、北京火星时代动画培训基地、蓝谷数码艺术学院、清华大学软件学院培训中心、上海托普信息技术学院、中科上影数码培训中心、中韩IT学院等,多重回报,Strong online promotion,Chinas First Comprehensive Game Creation Contest,Effective mar

14、keting,Great publicity,Professional & high quality,High return,Distribution of contest booklets and posters,With the support of S, Chinas top Internet portal,Advertising opportunities, reach largest number of students and educators,Award ceremony and various media coverage,Organized and supported by

15、 professional game developer media and education institutions,Event Highlights,Sponsorship Package,Gold Sponsor(Exclusive, 200,000 RMB)Entitlement: Put companys name in front of the event name (e.g. ABC company Game Creation Contest)Company representative invited as part of the advisory committeeCom

16、pany representative gives speech at the award ceremonyEvent catalog advertisingSponsors brochures and catalog distributed at the ceremonyEvent posters5 full page color advertisements on Game Creation magazineAdvertising on event web site,Sponsorship Package,Silver Sponsors(Limited 2 100,000 RMB)Comp

17、any representative invited as part of the advisory committeeEvent catalog advertisingSponsors brochures and catalog distributed at the ceremonyEvent posters3 full page color advertisements on Game Creation magazineAdvertising on event web site,Sponsorship Package,Bronze Sponsor(Limited Three, 50,000

18、 RMB)Company representative invited as part of the advisory committeeEvent catalog advertisingSponsors brochures and catalog distributed at the ceremonyEvent posters1 full page color advertisements on Game Creation magazineAdvertising on event web site,Sponsorship Package,Contest Track Sponsor(Exclu

19、sive 80,000 RMB)For each contest track, there will be a track sponsor. Company representative invited as part of the advisory committeeEvent catalog advertisingSponsors brochures and catalog distributed at the ceremonyEvent posters1 full page color advertisements on Game Creation magazineAdvertising

20、 on event web siteAccess to all submitted works,Sponsorship PackageAward Sponsor,Organizer China GC Networks,China GC Networks offers global clients with a complete, integrated source of marketing tools to reach the Chinese game industry. With our integrated media offerings (magazine, web sites, and

21、 events), China GC Networks is your best partner in expanding your companys products and services to China. China GC Networks provides a wide variety of services such as event planning and management, public relations, China market entry support, business consulting and market research to companies

22、who want to explore business opportunities in China.Game Creation Magazine Chinas First and Only Professional GameDevelopers Magazine!,China GC Networks has successfully hosted many events,Brilliant Night 2005,Shanghai,BigWorld Product Tour, Beijing and Shanghai,China GC Networks has successfully ho

23、sted many events,Coobie Casual Game Design Contest,China GC Networks has successfully hosted many events,Coobie Casual Game Contest event site,China GC Networks has successfully hosted many events,S is a Nasdaq listed public company. It is one of the top 3 Internet portals in China. Its game channel

24、/portal is Chinas biggest and most visited game site.Sinas game site was established in 1998. It is the biggest game site, with daily pageview of 31 million. Its homepage peak daily pageview is 1.7 million.,Co-Organizer:S Game Portal Chinas biggest game portal site,S game site structure,Several mill

25、ion gamers visit S game site every day. There are over 200 forums and video chat rooms for gamers to communicate and share ideas.,Co-Organizer:S Game Portal Chinas biggest game portal site,S game portals increasing traffic,PV increased by 70%,UV increased by 90%,Co-Organizer:S Game Portal Chinas big

26、gest game portal site,Success Case: S hosted “Healthy Games, Healthy Gamers” event in 2004,Event duration: 2 monthsFormal submission: 1,863. Online comments: 5,000. Survey participants: 120,000Event site visited by over 4 million users,S advertising and promotion resources,S game portal promotion an

27、d advertising resources,Strong Partners for Great Success,Your support and help!,S, one of Chinas top 3 Internet portal site and biggest game portal site,China GC Networks, The Most Influential Professional Media for the Chinese Game Industry,Success of the Contest,Thanks!For more info, please contact .,

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